Whether your challenges are to increase business, innovate your products, create a conversational design, or, accomplish your concepts and ideas : my skills will help you make the difference.
Research UX & design challenge / The Design Sprint: method and tempo (adapting the method to the context) / Prototyping: why, how and when? / Methods of testing with users / Content Management Strategy / The keys to UX writing / Defining your content strategy.
Coaching & Design Thinking / Professional mentoring / Team design facilitation / Workshop facilitation / Design Sprint preparation and facilitation
Design Sprint for Bouygues Télécom - 2024
The "problem market fit" is what UX research helps you identify by allowing you to understand the expectations, behaviors or friction points of the solutions you offer. With the results of the UX research, you will have a precise mapping of the customer experience to target in order to succeed in your projects, from the connection to the signing of a contract or the purchase of your digital product or service.
Content scanning (eye-tracking lessons)
Reading on a screen is not reading word for word. It lasts on average between 5 seconds and 1 minute. The eye scans the screen for key information and the most "effective" actions that will solve your user's "problem". It is therefore essential to know your problem and to position your story well.
Content architecture (organize its products for its target)
Card sorting is a UX workshop to create and categorize your products or information according to the representation of information that your users have. By structuring your site for your users, you facilitate access to information and the improvement of your KPIs.