Tianxin Zou (邹天忻)
John I. Williams Professor and Assistant Professor of Marketing
Warrington College of Business, University of Florida
Research interests: business and social impact of AI, digital platforms, platform regulations
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Tianxin Zou is John I. Williams Professor and Assistant Professor of Marketing at Warrington College of Business, University of Florida. He received his Ph.D. in marketing in 2019 at John M. Olin Business School, Washington University in St. Louis.
His research appears in top marketing and management journals, including Marketing Science, Management Science, Journal of Marketing Research, and Production and Operations Management. He is the winner of AMA Marketing Research SIG Don Lehmann Award, and is selected as an MSI Young Scholar in 2023.
Tianxin's research investigates how digital platforms should strategize amid two powerful disruptions: rapid advances in technologies and evolving government regulation. He also studies the welfare impacts of gen-AI on content markets.
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