ALBERT HAMMOND JR.

Albert Hammond Jr, famous guitarist and songwriter, best known as a member of the iconic rock band The Strokes, has traveled the world and played in the biggest stadiums. Becoming a father for the first time and turning 40, an emotional conversation with his mother's side of the family leads him to plan and embark on a transformative motorcycle journey through the land of his ancestors -Argentina.

Albert Hammond Jr., known as the guitarist of the popular band The Strokes, has a strong desire to explore his Argentinian heritage and uncover the hidden parts of his true self. He's fascinated by the rich culture of Argentina and wants to connect deeply with his roots. This leads him to engage in various experiences like music, food, and conversations, all of which challenge his perspectives and shape how he sees the world. 

From the bustling streets of Buenos Aires to the untouched landscapes of Tierra Del Fuego, which is often called the "Land of Fire," Albert is setting out on a meaningful journey. This journey isn't just about personal discovery; it's also about making a difference. He's teaming up with local organizations in Argentina to bring the joy of music to remote areas that don't have easy access to it. 

But this adventure isn't limited to music. Albert is an avid motorcyclist, and he and his friend Tyler Lunceford (the Ducati Whisperer)are planning to travel on their bikes. They'll be pushing their limits, sleeping under the open sky, and relying on the kindness of the local people they meet to guide them to unique experiences. This is an adventure that goes beyond music – it's about embracing challenges and learning in a holistic way.