Introduction

The meme is a simplified and humorous form of communication commonly shared on social media and the internet. Memes can be an excellent tool to promote dialogue and form online communities due the nature of their online dissemination, and their power to go viral. This project repurposes popular internet memes as labels to reclassify library books in a new and imaginative way. Reorganizing online reading seminars with these popular memes as themes can break through the traditional way of reading and sharing. It can also promote friendly and in-depth online dialogue during the Covid-19 pandemic. The outcome of this project uses a famous meme — Kermit the frog (from the Sesame Street TV programme) as a method of book classification and an activity process.

1-Home Page

This is a memes library, and we will regularly carry out activities to conduct in-depth research and dialogue around a popular meme. Here, you can read everything about these humorous images, and you will also experience how to look at Internet memes, books, and conversations in a new way! To meme or not to meme, that is the question.

3-Introduction

There will be a detailed introduction for the topic meme.

2-Sign in

Please sign in first to get more information about our events.

4-Reading list

One to two weeks before the activity, you can see the selected books about the topic meme of this event on the reading list page. They are classified according to subject and field. Choose one or several books you are most interested in and start reading.

5-Map

On the day of the event, you can choose a chat room you like through this Map page. Each room will have a brief introduction about what books the owner read, what content they are interested in, and their feelings expressed by memes. Of course, you can also create your own room.

6-Chat room

Now, let’s start to chat right away! You can choose to text conversation, audio chat or even video chat.

7-Create new memes

During the chat, you can even create your own new memes to express your feelings and ideas on time.

About ChingUen Tsui

ChingUen Tsui is a communication designer, dedicated to utilising her undergraduate advertising experience to provide theoretical support for her design. Expressing ideas through graphic design and moving images, ChingUen Tsui pays attention to the influence of media, communication and information transmission on human spirituality and well-being. She currently focuses on researching internet memes and memetics.

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Athenaeum, 2021