The Business Intelligence Market Size Report by fortune business insights delivers a detailed market assessment, covering size projections from 2025 to 2032. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].
How Big Is the Business Intelligence Market Size Expected to Be by 2032?
Global Business Intelligence Market size was valued at USD 31.98 billion in 2024 and is poised to grow from USD 34.82 billion in 2025 to USD 63.20 billion by 2032, growing at a CAGR of 8.9% during the forecast period(2025-2032)., The market has witnessed steady growth over recent years, driven by evolving consumer demands, technological advancements, and increasing investments across the sector. Rising awareness, improved accessibility, and expanding global reach have further fueled market expansion. As trends continue to shift and innovation accelerates, the market is expected to maintain a positive growth trajectory, presenting new opportunities for both established players and emerging businesses
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Overview of the impact of COVID-19 on this market:
The advent of COVID-19 has brought the world to a standstill. We know that this health crisis has had an unprecedented impact on businesses across industries. However, this too shall pass. Increased support from governments and various companies can help in the fight against this highly contagious disease. Some industries are struggling, while others are thriving. Overall, almost every sector is expected to be affected by the pandemic.
We are working tirelessly to ensure your business continues to thrive and grow during the COVID-19 pandemic. Drawing on our experience and expertise, we will provide industry-wide analysis of the impact of the coronavirus outbreak to help you prepare for the future.
What Are the Primary Drivers Shaping the Business Intelligence Market?
The growing volume of data generated by businesses is one of the main drivers of demand in the BI market. Organizations are increasingly relying on data to gain competitive advantages, improve customer experiences, and optimize internal processes. As companies accumulate vast amounts of data from various sources, including IoT devices, social media, and customer interactions, there is a heightened need for BI tools to make sense of this information and extract actionable insights. This explosion of data is pushing businesses to invest in BI platforms that can handle complex data sets, uncover patterns, and provide real-time analysis.
Another factor driving demand is the rising focus on enhancing operational efficiency and reducing costs. Businesses are under pressure to optimize their operations and improve decision-making processes in a highly competitive landscape. BI tools enable companies to track key performance indicators (KPIs), identify inefficiencies, and make data-driven adjustments to improve overall performance. In sectors like retail, finance, and healthcare, where quick and informed decision-making is crucial, BI solutions are being adopted to monitor market trends, customer behaviors, and supply chain dynamics. Additionally, regulatory compliance requirements, particularly in industries like finance and healthcare, are prompting companies to leverage BI for better data governance and reporting capabilities.
Who Are the Top Competitors in Key Business Intelligence Market Segments?
Microsoft Corporation,
Tableau Software, LLC (Salesforce),
IBM Corporation,
SAS Institute Inc.,
SAP SE,
Oracle Corporation,
QlikTech International AB,
Sisense Inc.,
Board International S.A,
Logi Analytics, Inc.,
Teradata Corporation,
MicroStrategy Incorporated,
Informatica LLC,
Domo, Inc.,
Hitachi Vantara LLC (Pentaho),
TARGIT,
Yellowfin International Pty Ltd,
Arcadia Data Inc.,
Infor (Birst),
BITAM,
1010data, Inc.,
Dundas Data Visualization, Inc.
What Are the Major Trends Shaping the Business Intelligence Market?
The global business intelligence (BI) market is evolving rapidly as organizations increasingly recognize the value of data-driven decision-making. One of the key trends is the rise of self-service BI tools, which enable non-technical users to access, analyze, and visualize data without relying heavily on IT departments. This democratization of data allows employees at all levels to make informed decisions more efficiently, enhancing business agility. Additionally, the integration of artificial intelligence (AI) and machine learning (ML) into BI platforms is gaining traction, enabling predictive analytics and automated insights. These advancements allow companies to not only analyze past performance but also forecast future trends and optimize operations.
Another major trend is the increasing adoption of cloud-based BI solutions. Cloud BI offers scalability, flexibility, and cost efficiency, making it an attractive option for businesses of all sizes. As remote work becomes more prevalent, especially post-pandemic, cloud BI enables users to access data and insights from anywhere, supporting more dynamic and decentralized decision-making. Furthermore, mobile BI is emerging as a growing trend, with the rise of smartphone and tablet usage allowing users to access real-time data on the go, improving responsiveness and collaboration in fast-paced environments.
Market Segments
Market segmentation involves dividing a broad consumer or business market into sub-groups of consumers based on shared characteristics. These segments can be defined by demographic, geographic, psychographic, and behavioral factors. Understanding these segments allows businesses to tailor their products, services, and marketing strategies to better meet the specific needs of each group. By focusing on distinct market segments, companies can enhance customer satisfaction, improve targeting efficiency, and increase overall competitiveness in the marketplace.
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Key findings of the report:
Comprehensive overview of the Business Intelligence Market
Important factors that enable, restrict, challenge and provide opportunities for the market
Key Insights and Key Industry Developments
Key players operating in the Business Intelligence Market
Key strategies adopted by players include new product launches and company collaborations to generate better profits.
Other Market Trends
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Business Intelligence Market?
2. What is the CAGR expected in the Business Intelligence Market?
3. What Are the Key Innovations Transforming the Business Intelligence Market?
4. Which Region Is Leading the Business Intelligence Market?
Which Regions Are Becoming Hubs for Business Intelligence Market Innovation?
North America (United States and Canada)
Europe (UK, Germany, France, Italy, Spain, Scandinavia and other European countries)
Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
Latin America (Brazil, Mexico and other Latin American countries)
The Business Intelligence Market research report provides a complete assessment of the industry. The forecasts included in the report have been determined using proven research philosophy and assumptions.
Research Methodology:
We follow a robust research methodology that includes data triangulation based on bottom-up and top-down approaches and validation of estimated market figures through primary research. The information used to estimate the market size and forecast for various segments at global, regional and country levels is derived from the most reliable published sources and interviews with relevant stakeholders.
The growth rate or CAGR shown in the market during a specific forecast period is calculated based on various factors and their level of impact on the market. These factors include market drivers, restraints, industry challenges, market and technology developments, and market trends.
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Key Table of Contents of Business Intelligence Market Research Report:
introduction
summation
Market Trends
Key Business Intelligence Market Insights
Global Market Analysis, Insights and Forecasts
North America Market Analysis, Insights and Forecasts
European Market Analysis, Insights and Forecasts
Asia Pacific Market Analysis, Insights and Forecasts
Middle East and Africa Market Analysis, Insights and Forecasts
Latin America Market Analysis, Insights and Forecasts
Competitive environment
Global Business Intelligence Market Revenue Share Analysis, By Key Players, 2025
Company Profile
conclusion
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