Career

⏳ Timeline

Instructional Design Specialist &
Remote Learning Coordinator, Kingsport City Schools

Develop and lead multimodal professional learning tied to district, campus, and team goals, using frameworks like Backward Design and ADDIE
Train teachers on course design methods and how to effectively implement them within the learning management system
Coach teachers on proven instructional strategies and digital pedagogies, including blended and personalized learning
Coordinate benchmark assessment training, delivery, and analysis via eLearning and professional learning communities (PLCs)
Design and deliver training, support, and self-paced courses for remote learning teachers, students, and parents

Technology Instructional Mentor, Lockhart Independent School District

Trained teachers on the integration of instructional strategies and technology tools to increase student achievement
Conceptualized, branded, and launched Lockhart ISD’s Visionary Instruction Plan (VIP) to transform instructional practices
Built stakeholder support for the strategic phase-in of devices for 6,000+ students and 400+ teachers
Led district-wide implementation of Google Apps for Education, instructional technology portal, and digital citizenship curriculum
Organized district's first Edcamp for teacher-led professional development that encouraged instructional transformation

General

Licensed teacher in Tennessee and Texas
Presenter at TCEA, Texas ASCD, and other conferences and workshops
Numerous certifications including Google, Apple, Microsoft, Remote Learning, Generative AI, Canvas, Nearpod, Edpuzzle, Flip, Screencastify, MagicSchool, Curipod, Diffit, Adobe, Wakelet, plus many more trainings

Marketing Manager, Greenleaf Book Group

Developed and executed comprehensive book marketing campaigns to help drive a three-year sales growth rate of 562%
Analyzed metrics and market data to identify new opportunities and innovations for portfolio of marketing services
Managed staff, processes, and budget to annually increase marketing service profitability
Negotiated and designed advertising, websites, videos, podcasts, and other digital media projects
Developed and maintained databases for targeted sales and publicity outreach

Product Marketer, Thomson West

Analyzed historical sales and promotion data to develop marketing campaigns for the Thomson West law school brand
Researched consumer behavior, retailer data, and demographics to identify new market opportunities
Planned cooperative marketing programs and sales promotions with cross-functional teams and external businesses
Created promotional materials for law school bookstores and distributed them via a network of 150 student field representatives
Designed covers and packaging for product line of books based on insight from sales metrics and consumer surveys

Marketing Research Supervisor, Orman Guidance Research

Managed marketing research projects by providing survey design, analysis, and reporting for corporate clients
Hired, trained, and supervised a team of 40 researchers to facilitate consumer surveys and screen for focus group participants