bACHELOR OF SCIENCE AND BUSINESS ADMINISTRATION

WHAT

The Bachelor of Science in Business Administration (BSBA) Major in Marketing management is a four-year program that provides professional business and management education to those who want to start their own enterprises or work in fields such as economics, finance, human capital management, and marketing.

PROGRAM HIGHLIGHTS

The BSBA program is composed of General Education Course(36 units), Common Business and Management Courses(6 units), Business Administration Core(24 units), Professional Subjects (24 units), Electives (12) and internship (6), Special Topics and Mandated Courses including PE and NSTP(14 units), Religion(12) and Additional Academic subjects (15)
Total Credits Units to complete the program is 146 units

CAREER OPPORTUNITIES

Graduates with a BSBA major in Marketing can pursue careers in marketing, human resources, and strategic management1. Some potential careers include:

Marketing manager
Business development manager
Project manager
Human resources specialist
Sales representative
Customer service manager
Management trainee

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