How Netflix Can Improve Engagement and Retention – A Data Analyst’s Simulation
Built Power BI dashboard to analyze 50K+ Netflix sessions across country, device, and genre
Tracked binge rate, session time, and 7/30-day retention to uncover engagement trends
Revealed low mobile retention in UK and genre-season mismatches impacting viewer return
Identified top-performing genres and devices for higher session time and user retention
Delivered insights to optimize content strategy and improve Netflix’s viewer stickiness
How Swiggy Can Improve Revenue & Customer Retention – A KPI-Based Dashboard Analysis”