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In this lesson, we will introduce you to some fundamentals:
In this lesson, we will introduce you to some fundamentals:
1) The purpose of show notes.
1) The purpose of show notes.
2) Tips on time.
2) Tips on time.
3) An example podcast.
3) An example podcast.
4) Key technical terms.
4) Key technical terms.
5) The show notes template.
5) The show notes template.
Purpose of Show Notes
Purpose of Show Notes
The purpose of show notes is to plan the content for one episode of your show. Show notes enable you to accomplish many tasks:
The purpose of show notes is to plan the content for one episode of your show. Show notes enable you to accomplish many tasks:
- Identify a guest to interview.
- Describe why you want to interview the guest.
- List questions to ask the guest.
- List promotional messages.
- Sequence the questions and promotional messages.
- Summarize the interview.
- Write an outro message.
- Complete episode information.
By investing in your show notes, you invest in the success of each episode.
By investing in your show notes, you invest in the success of each episode.
Figure 3. Identify the Guest.
Figure 3. Interactive image carousel.
Tips on Time
Tips on Time
Click on the button above to open the National Endowment for the Arts (NEA) webpage on podcasts (National Endowment for the Arts, n.d.).
What characteristics do you notice about time?
First, there is a new episode every week. For example, the episode with Crys Matthews is on October 23 and the next episode with John Kevin Jones is on October 30 (National Endowment for the Arts, n.d.). Publishing a new episode on a regular basis makes it easier for your listeners to follow you and to build your audience.
Second, each episode is about 30 minutes. Some episodes are longer and some are shorter, but they average to 30 minutes. Setting a consistent length for each episode also makes it easier for your listeners to follow you. Consistency is key!
(UnDraw, 2019).
Example Podcast
Example Podcast
Throughout the module, we will refer to one episode of Art Works, a show produced by the National Endowment for the Arts (NEA). Josephine Reed is the host of the episode that focuses on the actor John Kevin Jones (National Endowment for the Arts, 2019).
Click the play button to hear the entire episode. (National Endowment for the Arts, 2019).
Key Technical Terms
Key Technical Terms
Let’s define some technical terms:
Let’s define some technical terms:
Dynamic hashtag - Search engine friendly keywords that are used for a specific episode within a show. You include dynamic hashtags in your show notes, audio recording, blog posts, social media blurbs, and the platform that hosts your podcast.
Episode - One podcast that belongs to a group or series of related podcasts.
Fixed hashtag - Search engine friendly keywords that are used for a show. You include fixed hashtags in your show notes, audio recording, blog posts, social media blurbs, and the platform that hosts your podcast.
Mention - A brief verbal acknowledgement of a person or organization that contributes to your show. For example, you can mention a donor who donates to your show.
Shout out - A verbal acknowledgement of a person or organization that contributes to your show. A shout out is similar to a mention and usually lasts about 30 seconds. For example, you might talk about someone who provides a significant financial contribution.
Show - A group of related podcasts comprised of single episodes.
Show notes - A written plan for the content of one episode.
(UnDraw, 2019).
Show Notes Template
Show Notes Template
Initially, writing show notes will take some time. It will get easier with each episode that you develop. In the rest of the module, you will discover the tasks and elements of the show notes template.
<<< Click the button to download the show notes template in Google Docs. Then make a copy by clicking File > Make a copy. You need a Google account to copy and edit the template.
We recommend you keep the template open while taking this module because you will refer to it frequently.
Figure 4. Making a Copy of a Google Doc.
Figure 4. Make a copy by clicking File > Make a copy.
Onward!
Onward!
Now that you have the fundamentals, let's move on to Show Note Tasks and Elements. We will see you in the next lesson at your convenience.
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