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Website Designer in Malta
Website Designer in Malta
When it comes to web design think about your website as an asset. A great misconception we are seeing with businesses, both large and small is that they buy a ready made theme from online marketplaces like Themeforest and have their inhouse people do build it themselves. While this can work for a business who does not intend to promote their website online, it is going to be harder for that business to gain exposure from Google.
A well designed website should be search engine compliant and without proper onpage structure, internal linking, optimization of images, on page optimization, great copy and user intent optimization, the ROI from that website will be disappointing at times.
Installing the right plugins and optimizing your website for mobile (all different types of mobile operating systems and sizes) is very important especially now that the main Google index is Mobile. At Keen digital agency, we build most of our clients websites on wordpress. Wordpress is simply the best content management system (CMS) beacuase it is easy to use and can be customised really easily.
Other factors that come into play when building a website
Other factors that come into play when building a website
- Call to actions (CTA) - is simply instrutions to the visitors to encourage them to take action. An action can be, filling a form, purchasing a product, request a call back.
- Hosting - Hosting your business website on fast hosting is absolutely important because people's attention spans has decreased a lot and no one wants to wait 10 seconds for a page to load. They will simply hit the back button and visit your competitor's website. And that will effect the rankings in search engines because your Google analytics will now show that your website has a huge bounce rate
- HTTPS - We migrated all our clients websites from HTTP to HTTPS. Why? Simply because HTTPS has what is called as Transport Layer Security which makes it more secure for the visitor especially if its an e-commerce website. On top of that Google is know to favour HTTPS websites.
- Customization - Purchasing a ready made template for around $50 will have limited ability to customize according to business needs and changes... perhaps not now but in the future.
- Conversion rate optimization (CRO) - Proper on page structure and navigation menu will help people find the information they are looking for, on top of that, we at Keen Web Design in Malta are now foucsing more and more on user behaviour. We study user flow and monitor every move they make on our website. Then we take action accordingly to make the website even better.
Other Services we offer
Other Services we offer
Email marketing
Conversion rate optimizaion
Graphic Design
Imprint
Custom built web development
Remarketing (via Adwords and Facebook)
If you would like to learn more about our web design strategy to take your branding to the next level contact us today!!
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