Story:
Samisha Marketing started it's journey during the time where the situation was the toughest to enter in the market that was during the covid19 pandemic. It saw this as an opportunity to enter into the new market with highly perishable food product i.e. Idli Batter.
Initially it was not that easy to launch new brand having only 10 days shelf life highly perishable organic food product. During those days it was difficult to serve with lot of restrictions in the consumer market. Started with limited 50 retail outlets initially where the trade did not support to make it available in their shops as the brand was new one in the consumer market. Retail trade preferred branded ones instead of new one. With consistency regular visits to retail trade once trust of service was built the trade started giving little space for the branded Idli batter product. But the product sales was too slow from their shelves. Huge quantity replacements was being done as consumers were reluctant to buy new one. Within 6 months the brand was out of the market due to slow sales. Lot of learnings was there for Samisha Marketing.
Some of the achievements of Samisha Marketing
Tiger Brand who are into spice manufacturing offered us to launch new category of MRP10 pack in the consumer market. Company trusted our systems and process of launching the brand in the market. Within 2 months of it's launch the MRP10 pack was available in more than 500 retail counters. The brand started making monthly 5 lacs of additional business turnover within 3 months of its launch and still growing thereafter which has crossed more than 10 lacs monthly business turnover.
Proud to share such achievements....
Vision
A world where local brand manufacturers are creating pathway to grow exponentially, serve healthy food products to the consumers and make its mark in the domestic and international markets for building the nation with best distribution services.
Mission
To build and strengthen 100 small and mid size organic food manufacturers to exponentially grow in their business without decline and stand firm to create generation wealth through MSD framework.
Presently
Associated Marketing and Sales partner for
Mother Dairy (Milk Products) as Distribution Partner
Idli Batter (Brand-Paushtica) as Superstockist, Sales and Marketing Channel Partner
Dairy Products- Milk and Milk Products (Brand- SriVasudeva)
Beverage Products- Kokam Jeera Soda (Ekdant)
The team is having more than 2 decades of work experince in Marketing, Sales and Distribution of consumer goods. Expertise in launching of new products in Beverage industry & FMCG industry.
If you are one of the food product manufacturer and want to make your brand present in any domestic market we will love to help you. We are open to launch your product in Pune city, district or in Maharashtra state. If you are in search of Marketing, Sales and Distribution support we are here to help you out.
Just write to us at samishamarketing@gmail.com and we will serve you to provide best marketing, sales and distribution solution to accelerate your business to the next level.