Are people visiting your site… but not signing up, converting, or booking a demo? You’re not alone. Most SaaS websites in Kenya leak revenue every day due to poor funnel design.
At SaaSStratigix, we help Nairobi-based SaaS startups fix conversion leaks fast—without expensive redesigns. Whether it’s your pricing page, signup form, or free trial funnel, we optimize what matters most: action.
We believe in simple, high-impact changes—not bloated redesigns or vanity metrics.
Discovery & UX Analysis
We run heatmaps, session recordings, and funnel reviews—based on Nairobi-specific user behavior and tech usage (e.g., mobile-first, data-conscious browsing).
In-depth Funnel Audit
We identify friction in key decision pages—demo booking, pricing, and signup forms. Broken CTAs? Dead-end forms? Poor copy? We fix it all.
Strategy & Roadmap
You get a prioritized list of CRO actions, ranked by impact on your business goals.
A/B Testing & Implementation
We design and launch experiments to test new layouts, CTAs, and messaging—driving real results in signups, trials, or leads.
Ongoing Optimization
Weekly reports, monthly funnel reviews, and full transparency into what’s working.
Most SaaS sites don’t need a full redesign , they need smarter conversions. In this blog, you’ll learn how to increase signups and demo requests without spending months or thousands on a rebuild. We cover real case studies, proven CRO tactics, and how SaaSStratigix raised .............
✅ Deep local knowledge of Kenyan SaaS buyer psychology
✅ Tools like Hotjar, GA4, Semrush and our favorite—HeyTony Site Audit
✅ Seamless collaboration: We join your Slack or workflow, not the other way around
✅ Full transparency: Weekly calls, shared dashboards, honest reporting
CRO Audit with UX Heatmaps
User flow map & funnel breakdown
A/B tests on pricing, demo, or signup pages
Mobile UX improvements for Kenyan traffic
Conversion dashboard with monthly reports
“We helped a Nairobi SaaS startup grow from 0.8% to 3.6% conversion rate in 60 days—without changing their design or spending on ads.”
💡 Internal Link: This CRO strategy is based on what we shared in
👉 From Blog to Buyer: A SaaS Content Funnel That Actually Drives Revenue
SaaS growth shouldn’t depend on guesswork.
Start with a free CRO strategy call—we’ll show you exactly where your site is leaking revenue (and how to fix it).