Privacy Policy — Rugcraft
Last updated: 8 September 2026
Rugcraft ("the Game") is developed and published by Leke Yazılım ve Oyun
A.Ş. ("we", "us"), Esentepe Mah. Büyükdere Cad. No:127, Astoria Kempinski
Residence, Istanbul, Türkiye.
This policy explains what the Game collects, why, and how you can turn it
off.
What we do not collect
We do not ask for or collect your name, email address, phone number,
postal address, date of birth or gender. The Game has no account system
and no login. We do not use your device's location services, and we do
not access your contacts, photos, microphone or camera.
Our advertising and analytics partners can infer an approximate
location (typically your country or city) from your IP address. This is
not precise location and it does not come from your device's location
settings.
What we collect
If you are in the European Economic Area, the United Kingdom or
Switzerland, we ask for your consent the first time you open the Game
and collect nothing unless you agree. Elsewhere, collection is on by
default. In either case you can stop it at any time by turning off
personalised advertising in your device settings (Android: Settings →
Privacy → Ads; iOS: Settings → Privacy & Security → Tracking).
We collect:
• Device and app information — device model, operating system
version, app version, country (from your device language setting) and
IP address.
• A random installation identifier generated on your device. It is
not linked to your identity and is reset if you delete and reinstall
the Game.
• Advertising identifier (IDFA on iOS, GAID on Android) — only if
you allow tracking when your device asks.
• Gameplay events — for example which level you started, whether you
finished it, how long it took and how many lives were left. We use
this to balance difficulty.
• Crash diagnostics — if the Game crashes, technical details about
the crash and the device state at that moment.
We do not collect the content of anything you type; the nickname you
choose is stored only on your own device.
Why we collect it
• To understand which levels are too hard or too easy and improve the
Game.
• To find and fix crashes.
• To show rewarded video ads and to measure whether our advertising
reaches the right players.
Who we share it with
The data is processed on our behalf by:
• Google (Firebase Analytics and Firebase Crashlytics) —
https://firebase.google.com/support/privacy
• AppLovin (rewarded video ads and their measurement) —
https://www.applovin.com/privacy/
• cohort.marketing (our own advertising measurement platform)
We do not sell your data and we do not share it with anyone else.
Advertising
The Game shows rewarded video ads, and only when you choose to watch one
(for example to continue after losing a level). We never show ads that
interrupt play.
If you are in the European Economic Area, the United Kingdom or
Switzerland, you will be asked for consent before any personalised ads
are shown, and you can decline. Declining does not stop you from playing
or from watching rewarded ads — the ads are simply less relevant.
On iOS, whether the advertising identifier can be used is controlled by
the system prompt Apple shows, and by Settings → Privacy & Security →
Tracking.
Your choices and rights
• Turn it off at any time — turn off personalised advertising in
your device settings (Android: Settings → Privacy → Ads; iOS:
Settings → Privacy & Security → Tracking). In the EEA, the UK and
Switzerland you can also withdraw the consent you gave when you first
opened the Game.
• Delete your data — email us at the address below and we will
delete the data associated with your installation. Deleting the Game
from your device also stops all collection.
• If you are in the EEA, the UK, Switzerland, California or Türkiye, you
have rights of access, correction, deletion, restriction and objection
regarding your personal data. Contact us and we will respond.
Data retention
Analytics and attribution data are kept for at most 14 months, then
deleted automatically. Crash reports are kept for 90 days.
Children
The Game is not directed at children under 13 and we do not knowingly
collect data from them. If you believe a child has provided us data,
contact us and we will delete it.
Changes
If we change this policy we will update the date at the top and publish
the new version at this address.
Contact
info@lekegames.com
Leke Yazılım ve Oyun A.Ş.
Esentepe Mah. Büyükdere Cad. No:127, Astoria Kempinski Residence,
Istanbul, Türkiye