policy

1.1  “Advertisement” means any advertisement placed pursuant to an Insertion Order under this Agreement.

1.2  “Advertising Fee” has the meaning set forth in Section 3.1.

1.3  “Advertiser” means Customer or the entity identified in an Insertion Order for whom Customer is a reseller.

1.4  “Advertising Material(s)” means any advertising materials and related content provided by or on behalf of Customer, including graphics, artwork, texts, files, URLs, and computer code.

1.5  “Advertising Targets” means the subject brands, products, and services that an Advertiser promotes through Advertising Material, including websites, apps, games, tangible goods, and social network groups.

1.6  “Applicable Deductions” means the taxes and fees applicable to a Deposit.

1.7  “Deposit” has the meaning set forth in Section 3.1.

1.8  “Initial Term” has the meaning set forth in the Cover Page.

1.9  “Landing Page” means the first web page to which a user is redirected after the user clicks on any

Advertising Material.

1.10  “Media” means any medium (including the Platform) and advertising inventory that Shopee has

access to.

1.11  “Platform” means any platform operated by Shopee and selected by Customer in an Insertion Order to place an Advertisement.

1.12  “Prohibited Content” means any content or term that:

a)        Promotes or is related to illegal activities (illegal drugs, phishing, terrorism, criminal activities, contests, pyramid schemes, or chain letters).

b)        Promotes or is related to tobacco, gambling, or weapons.

c)        Is related to pornographic or obscene material.

d)        Is related to excessively graphic or explicit violence.

e)        Is defamatory, inappropriate, or profane.

f)         Is discriminatory or constitutes “hate speech”, whether directed at an individual or a group, and whether based upon the race, sex, creed, national origin, religious affiliation, sexual orientation, or language of such individual or group.

g)        Promotes or contains viruses, worms, corrupted files, cracks, or other materials that are intended to or may damage or render inoperable software, hardware, or security measures of Publisher, any user, or any other third party.

1.13  “Renewal Term” has the meaning set forth in Section 7.1.

1.14  “Term” has the meaning set forth in Section 7.1.

1.15  “Terms of Use” means the terms of use governing the Platform, including additional guidelines required or updated by Shopee from time to time.