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Growing Profits with Direct Response Radio
Growing Profits with Direct Response Radio
From media buying to creating radio commercials, we know what works. As direct response experts we’ve tested thousands of media buys and radio ads, amassing an expansive collection of results data which we’ve tracked and recorded. We use this database to assess what works best – allowing each campaign we work with to draw from this vast experience.
Local Radio
Local radio gives you a very targeted, efficient way to test radio in general, specific personalities, dayparts, and messaging. With local radio, you have flexibility and the ability to quickly do “A/B Split Tests” to experiment with changes to your campaign. Once we scale any campaign, we continue to use our highest performing local radio to efficiently monitor the impact of time on your message.
Local radio offers a sustainable lead source for local businesses looking for high quality leads. There are opportunities to schedule new campaigns or pull campaigns very quickly. In fact, campaigns can be centered around events such as flooding, severe weather, outbreaks of virus strains (ie. Flu), pollen counts, or any number of factors that impact a business target consumer or patient population.
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