Olga Petrovna Gorbushina
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PhD in Psychology, Associate Professor, and Scientific Consultant at the Mir Nauki Publishing House. She was the first in social psychology to conduct an empirical study of country image at the cognitive and irrational levels. She has been studying the dynamics of Russia's and other countries' image for 23 years. Several scientific studies have focused on the factors, patterns, and tools that shape national image in the minds of young people, both domestically and internationally. The monograph "The Image of Russia and Foreign Countries" and the book "Psychological Training: Secrets of Conducting It," popular among practicing psychologists, as well as scientific articles, have been published.
Topic of presentation: THE INFLUENCE OF INNOVATIVE PROFESSIONS ON THE MEDIA IMAGE OF RUSSIA
Some recent publications:
Gorbushina, O. P. Journalist and blogger: competition of professions / O. P. Gorbushina // Digital journalism: technologies, meanings, and features of creative activity: Proceedings of the II International scientific and practical conference, Yekaterinburg, March 26–29, 2025. – Yekaterinburg: Ural Federal University named after the first President of Russia B.N. Yeltsin, 2025.
Gorbushina, O. P. Russia's image as a socio-communicative resource for the consolidation of Russian society: the phygital phenomenon / O. P. Gorbushina // Social consolidation and social Reproduction of modern Russian society: resources, problems, prospects: Proceedings of the X International scientific and practical conference, Irkutsk, February 16, 2024. – Irkutsk: Irkutsk State University, 2024. – Pp. 23-26.
Gorbushina, O. P. Dynamics of perception of the international image of foreign countries by Russian youth: results of empirical studies from 2002 to 2023 / O. P. Gorbushina // World of Science. Pedagogy and Psychology. – 2023. – Vol. 11, No. 3. – DOI 10.15862/66PSMN323.
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