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As the workforce evolves, employers must adapt to meet the expectations of younger generations who prioritize climate action and sustainability. Here are key actions employers can take to attract and retain top talent while contributing to a more sustainable future.
"I feel like a lot of issues are finally coming to the surface and a lot of people are getting to the point where they're just tired of how they're being treated and tired of seeing people suffering. We're living through a societal shift, and I feel like now is one of the most powerful times in history.”
Implement Sustainable Workplace Practices
Implement Sustainable Workplace Practices
Adopt Renewable Energy Solutions
Adopt Renewable Energy Solutions
The solar industry has grown by a staggering 25% annually in the past 10 years. It's a great time to transition to renewable energy sources like solar or wind power for your operations. This not only reduces your carbon footprint but also demonstrates a tangible commitment to sustainability.
The US EPA offers a guide on implementing on-site renewable energy projects, like this page on options for purchasing green power or generating renewable energy onsite.
The national grid offers energy saving programs for businesses and homes in MA and NY. Anyone from small, medium or large businesses may join the program, which offers rebates and incentives for new and upgraded buildings, discounts on equipment and projects, and technology for new businesses, among other options. (read more)
Reduce Waste and Improve Energy Efficiency
Reduce Waste and Improve Energy Efficiency
Money saved through energy efficiency can directly impact a business's bottom line. Conduct energy audits, implement recycling programs, and install smart sensors for automated heating, cooling, and lighting controls. These initiatives can significantly reduce your environmental impact and operational costs.
The National Renewable Energy Laboratory offers a comprehensive guide to maximizing your energy cost savings.
Energy STAR offers an energy efficiency toolkit for small businesses, and a certification program that lets you use their logo- one that 90% of Americans recognize, letting clients know you care about being an environmental leader. (read more)
Small steps also make a difference. Adjusting your lighting to LEDs and installing occupancy sensors, turning off equipment when not in use, and installing sun shades can reduce energy waste. (read more)
Encourage Sustainable Commuting
Encourage Sustainable Commuting
Provide facilities for bicycle storage, offer commuter benefits for public transit, and implement flexible work arrangements to reduce commute-related emissions. Read more about encouraging sustainable transportation from LinkedIn Advice, with contributions from several founders and ESG leaders.
Oyster to Sea. Phuong Le, Ho Chi Minh, Vietnam, 2023
Align Business Strategy with Climate Action
Align Business Strategy with Climate Action
Set Clear Sustainability Goals
Set Clear Sustainability Goals
Develop and communicate specific, measurable sustainability targets for your organization. This provides direction and demonstrates your commitment to stakeholders.
MIT Sloan Management Review: Set Ambitious but Realistic Environmental Goals
Report on Progress Transparently
Report on Progress Transparently
Publish regular sustainability reports using recognized frameworks like Global Reporting Initiative (GRI) or Sustainability Accounting Standards Board (SASB). This builds trust and accountability with employees and customers.
Engage Employees in Sustainability Efforts
Engage Employees in Sustainability Efforts
Provide Sustainability Training
Provide Sustainability Training
Educate employees about climate change and sustainable practices. This increases awareness and empowers staff to contribute to your company's environmental goals. Learn from AWorld, named Google's App of the Year 2023, by using their guide to create a sustainability training at your workplace.
Create Green Teams or Employee Resource Groups
Create Green Teams or Employee Resource Groups
Establish sustainability-focused groups to drive initiatives and foster a culture of environmental responsibility.
Offer Sustainable Benefits
Offer Sustainable Benefits
Implement benefits like electric vehicle schemes, sustainable pension funds, or subsidies for eco-friendly choices. This aligns your benefits package with employee values. Explore more ideas here.
Support Employee Climate Initiatives
Support Employee Climate Initiatives
Encourage Volunteering
Encourage Volunteering
Provide paid time off for employees to participate in environmental causes or local sustainability initiatives.
Implement Green Challenge Programs
Implement Green Challenge Programs
Use apps like JouleBug or Pawprint to create friendly competition around sustainable behaviors.
Amplify Employee Voices
Amplify Employee Voices
Create channels for employees to share ideas and concerns about the company's environmental impact, and act on their input.
Collaborate for Broader Impact
Collaborate for Broader Impact
Join Sustainability Networks
Join Sustainability Networks
Participate in organizations like the World Business Council for Sustainable Development (WBCSD) to share best practices and collaborate on industry-wide initiatives. Explore additional certificate options here.
Advocate for Climate Policy
Advocate for Climate Policy
Use your business influence to support progressive climate policies, demonstrating leadership beyond your own operations.
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