The Cora J. Belden Library utilizes an online calendar through Engaged Patrons. This calendar includes listings for all of the programs they have scheduled for the coming months. Through this calendar, patrons can find information about the individual programs and register when applicable. The calendar is shared through the library's website, and it is linked to in the library's newsletter (see below). As seen in this example for a virtual story time, listings include the name of the program, other dates it may be held, what the program consists of, and how to register. Programs that require supplies, such as this STEM program, also include the supplies that are required to participate in the program.
The calendar is a valuable tool for patrons to be able to see all of the available programs scheduled. The calendar is updated frequently, as programs are added. Being able to register through the calendar is quick and convenient for patrons. Despite the calendar being linked in multiple places on the website, however, it can be easy to miss. The website design is awkward. But a box listing some of the events appears below the online calendar link, and this helps draw attention.
The library has a weekly digital newsletter that is created and distributed through LibraryAware. This newsletter includes library news, new additions to the library's collection, select program information, and general reminders about available library services and library contact information. The newsletter includes information for adults and children. Some of the programs featured in the most recent issue include an Online Baking Facebook group and Music Bingo for adults, and a ScienceTellers program and Take and Make Crafts for kids. Issues of the newsletter are available on the library's website, or patrons may opt to subscribe and have it delivered to their e-mail address.
For patrons who want to stay updated on the latest news and resources, the newsletter can be very useful. Having the option of subscribing prevents patrons from having to constantly check the website or social media. They can get information quickly all in one place, delivered to their email. The primary downside is that not everything is included in the newsletter, so patrons are only being exposed to highlights. They would have to go elsewhere to learn about everything. Active links within the newsletter help alleviate some of this concern.
The library has a very active Facebook page on which they share library news and resources, program information, and memes. Since the pandemic, they have also live-streamed select programs that are taking place on Zoom, particularly story times. Included in the information they share are highlights from the collection, services being offered, and reminders of resources that are available with a library card. Most of the programs they have featured are conducted by paid or guest presenters, though they have highlighted occasional library-run programs, as well, such as the community coloring event they are currently holding.
The abundance of activity and the assortment of posts helps ensure visitors of all interests find something for them. There is a nice blend of fun and serious posts, keeping the page light but not frivolous. Though not prominently, the library website does link to the Facebook page, so guests can quickly get connected.
The library has a YouTube channel that includes select program videos, informational videos, and videos that have been created for the library by teen volunteers. Additions to the channel appear to be sporadic, with some appearing in quick succession and some spread out. The program videos, such as this STEM video for a cell phone amplifier, are recorded after the live program with the same project.
The library’s YouTube channel is underutilized. Videos are not often promoted, so most have very few views. The library website does have a link to the channel page, but until guests visit the page, they do not know what kind of videos to expect. The library has shared the volunteer-produced videos on Facebook, but no other videos appear to be shared in the recent past. To grow the efficacy of these videos, they need to be shared more regularly through social media and the newsletter.