Capstone Project

The Capstone Project consisted of a three-fold goal: to implement the idea of adaptive reuse, develop research surrounding our design concept, and finally, establish the space in 3-dimensional renderings to then be presented to the public. 

In order to create a successful adaptive reuse project, I transformed an outdated and abandoned M&T bank into a music retail space with rehearsal spaces that can be rented out by the public. Since the original building lacks any interesting architectural elements, I hoped to take advantage of the blank slate by creating a warm, inviting atmosphere for the community to utilize and enjoy. Though meticulous space planning is crucial to creating an ideal, functional retail space, my main focus was on the customer experience and how I was able to highlight the products in an acoustically sound atmosphere. The floor plan was made to be as open-concept as possible while making sure to break up the space naturally with displays, products, and seating. A wide variety of acoustic materials and finishes helped to harbor an eclectic, mid-century modern-esque style within my space to create visual interest but still keep comfortable and clean lines. By developing an eye-catching and trendy space, I hoped to draw in a wide variety of clientele and customers from the surrounding towns. 

Programs Used: AutoCAD, SketchUp, Adobe InDesign

• Acoustics is the branch of physics concerned with the study of sound, which is simply anything that humans or other animals can hear. 

• Some shoppers will avoid noisy or loud retail spaces altogether, while others might feel rushed — even if it’s subconsciously — making their shopping experience faster than they would have liked. A shorter store dwell time will lead to a decrease in sales. 

• A great acoustic environment will allow retail staff to better engage with customers and provide improved service, which will lead to an increase in sales. 

• An acoustically treated practice space will help isolate sound and prevent noise transmission outside of the room. But the greatest benefit a treated practice room will provide is increased sonic clarity during writing and practice. 

• The installation of acoustic lighting fixtures has been shown to reduce ambient noise by as much as 40% in echoey spaces, like in expansive retail environments. 

SOURCES

https://online.berklee.edu/takenote/acoustics-in-music/ 

https://www.nextgenerationacoustics.com/pages/rehearsal-space 

https://www.retailtouchpoints.com/topics/customer-experience/how-acoustic-solutions-can-enhance-in-person-shopping-experiences