Google does not classify websites: it classifies web pages. Each page of site content gives you the opportunity to rank a specific set of related keywords. It is useful to think of your website as if it were a lawyer page. Each page of content is like barley thrown into an internet lawyer case. On this page, you ’ll need to add legal and legal lines. The content of your website should be directed to your main keywords, but you should establish your company as the authority of what you do in the market you do.