Helping businesses grow organically since 2023 through data-driven technical and content strategies.
Drawing on the analytical rigor of my legal background, I approach SEO with precision. I don't just audit websites; I build an evidence-based case for ranking, combining technical expertise with strategic insight to fix complex issues.
Technical SEO: Fixing crawling, indexing, and Core Web Vitals errors.
On-Page SEO: Optimizing content structure and meta tags for better CTR.
Strategy: analyzing competitors and finding content gaps.
Off-Page SEO: Building high-quality backlink profiles through ethical outreach and digital PR strategies.
Analytics & Data: Google Search Console, GA4, Google Tag Manager.
Research & Strategy: Ahrefs, Semrush, Keyword Planner.
Technical Auditing: Screaming Frog, PageSpeed Insights.
CMS Proficiency: WordPress, Wagtail, ERP Next, Frappe
Confidential [YMYL] Company - 2023
SEO Specialist
Spearheaded the SEO strategy for a YMYL website, achieving +127% organic traffic growth.
Resolved complex indexing issues.
Independent Consultant / Freelance - 2024
SEO Auditor
Conducted deep technical audits using Screaming Frog & GSC to identify critical crawling and indexing errors.
Delivered actionable roadmaps for developers to fix Core Web Vitals and site architecture issues.
Aswan University 2018 - 2022