Olivia Natan
Assistant Professor of Marketing, Haas School of Business, UC Berkeley
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Hi - I am an Assistant Professor of Marketing at Haas School of Business. I am also a faculty affiliate at the Berkeley Institute for Data Science. I co-organize the public Virtual Quant Marketing Seminar.
CV
CV
Research Interests
Limited information, product variety, product assortments, consumer search, behavioral IO
Contact
Haas School of Business
University of California at Berkeley
2220 Piedmont Avenue
Berkeley, CA 94720
Publications
Choice Frictions in Large Assortments, 2025 [Latest WP version, Journal]
Marketing Science
Organizational Structure and Pricing: Evidence from a Large U.S. Airline , 2024 [Latest WP Version, Journal]
with Ali Hortaçsu, Hayden Parsley, Timothy Schwieg, and Kevin Williams
The Quarterly Journal of Economics
Demand Estimation with Infrequent Purchases and Small Market Sizes, 2023 [Latest WP Version, Journal]
with Ali Hortaçsu, Hayden Parsley, Timothy Schwieg, and Kevin Williams
Quantitative Economics
Previously Titled "Incorporating Search and Sales Information in Demand Estimation"
Working Papers
Integrating Neuro-Psychological Habit Research into Consumer Choice Models [SSRN]
with Ryan Webb, Jessica Fong, Asaf Mazar, Julia Levine, Alexandra Wellsjo, Clarice Zhao, Phillippa Lally, Sanne de Wit, John O’Doherty, Andrew Ching, Raphael Thomadsen, Matthew Osborne, Peter Landry, Mark Bouton, Wendy Wood, Colin Camerer
Accepted, IJRM
Consumer Inferences from Product Rankings: The Role of Beliefs in Search Behavior [SSRN]
with Jessica Fong and Ranmit Pantle
Minor Revision, Management Science
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