BALC launch  project 

As the lead project manager for this launch.I was to plan, curate and oversee the successful launch of the app. I collaborated and coordinated multiple teams ensuring that the app was built ,tested and marketed effectively

Key Achievements:

- Identified and mitigated potential risks through market research and competitor analysis

- Created a detailed launch checklist, covering product development, testing, marketing, and customer support

- Developed a post-launch strategy, focusing on user feedback, performance metrics, and continuous improvement

- Successfully launched the product, with a 25% increase in website traffic and a 15% rise in customer engagement

Project Challenges:

- Tight deadline for launch preparation

- Limited resources for marketing and promotion

- Need for continuous risk assessment and mitigation

Outcome:

- Successful product launch, meeting project timelines and goals

- Improved user experience, resulting in positive feedback and increased engagement

- Established a framework for future product launches and post-launch strategies

Through this project, I demonstrated my ability to lead a comprehensive launch preparation and post-launch strategy, driving significant results for BALC. The project's success was marked by a 25% increase in website traffic and a 15% rise in customer engagement, showcasing my expertise in product launch management.