You will make a lot of posters. Whether they are requested by someone else or assigned to you, most general posters are quick and easy to make. I recommend laying down a format of where text and graphics will be with pencil before going in with crow marker/ paint to make things easier, but that is just my preference. If you do use pencil, make the lines light so you save yourself the trouble of erasing countless pencil marks! I also suggest crow markers for text and paint for graphics, but it honestly depends on you. General posters do not need to be extremely detailed, but make sure posters are neat and easy to read from a quick glance. I always follow the 3-rule for my posters: using 3 colors, 3 sized fonts, and 3 structures-- the main event the poster is advertising on top, a graphic in the middle, and extra information like time and date on the bottom, but that's just what works for me.
As a member, you will work closely with the commissioner. Since this office requires a numerous amount of posters and posts on a weekly basis, the workload will always be split between everyone in the office, as well as delegated to the rest of ASB when needed. Although the commissioner is mainly in charge of delegation, like all other things, it is still your job to help out so the workload does not solely fall on one person. Your responsibility is to ensure that everything produced by this office does not only hold all the accurate information needed, but is aesthetically pleasing for the viewers and concise. Publicity also works very closely with all the other offices to communicate information which will then be released to the school. Make sure all information is up to date and publicized in a timely manner.
For every poster you make, there's going to be a post you'll make along with it. For making instagram posts, my grace and savior is canva. For the most part, I use canva templates and just change the colors, words, and graphics to match the information. For pictures that need to be posted, I usually add small doodles and text so our posts aren't too plain. In order to receive the correct information for a post, you need to clearly communicate with other offices, so I recommend having group chats or using the Social Media Advertisement Request Google Form! Overall, our instagram page should be somewhat cohesive, but it is a little hard to do when there are a variety of posts being made. And finally, the captions of your posts shouldn't be too lengthy or wordy, keep it light and just add or enforce any information needed!
My Tips and Suggestions ٩(。•́‿•̀。)۶
The biggest tip I can give is to use templates for posts like teacher of the month, ASB intros, and any other posts that will repetitively come up throughout the school year. Your job will be so much simpler when all you have to do is update the information on the post and switch up the color palette! Group chats with every other office in ASB that you work with will also come in handy when trading information, and setting alarms/ reminders for when things need to be posted will keep you organized as well! I also recommend practicing crow marker so that all your lines and texts are neat and not splotchy, it makes it easier when you need to bust out a poster in one class period. And finally don't be afraid to ask people for help! If I can't think of a poster or post design, the first thing I do is ask Kaitlyn for ideas, regardless of whether or not she is assigned to the job. Ideas need to be shared so others can contribute and perfect them with you!!
Reflection ( ˘ ³˘)♡
I think that we actually had a more engaging instagram page this year compared to previous year's. We had posts out almost daily, our posts were colorful and eye-catching, and our posters were creative and well made. I also think we found a more efficient way of creating our instagram posts between myself and Kaitlyn. For example, when we had to make monthly senior spotlights, athlete, student, and teacher of the months, we used cohesive templates and just changed the color and fonts. We also evenly distributed the workload between our office for the most part. And considering it was both of our first times in this office, I'd say we did a good job!
Over the entire year, I probably misspelled a quarter of the posts I released, I definitely could have been more careful about double checking posts and posters. I also think that the time in which posts and posters were publicized could and should have been more organized, as some requests were sent to us too late, not giving us a sufficient amount of time nor following the "72 hours in advance" request we issued in the beginning of the year. I also found that some posts had a bigger priority than others, and that meant that until that single post got put out, nothing else could be posted, causing a congestion in our schedule of posting. To fix this, I recommend having a calendar of sorts that is shared with the rest of ASB informing everyone of when things will be posted and when there is time for new things to be posted.