[Researchgate] Full-text available https://www.researchgate.net/profile/Nayeon-Kim-29
*corresponding author
Chen, Q., Kim, S.K.*,& Kim, N, (2026) Effect of the Indoor Wood Use on Office Workers’ Cognitive Performance, Mood States, and Satisfaction with the Working Environment, Journal of Green Building (in press)
Yun, J. & Kim, N*. (2025) Environment-Based Prompt Framework for AI-Generated Façade Design, Journal of Integrated Design and Process Science (in press)
Phillips, Z., Kim, N.* & Gero, J. (2025). Neurocognitive and Physiological Responses to Biophilic Hospital Room Design: A Pilot VR Study Using fNIRS, Eye-Tracking, and GSR, ANFA 2025, September 18-20, La Jolla, USA (conference poster)
Lee, C.Y., Jeong, Y.N., Kim, N.Y., Ahn, S.Y., & Kim, N.* . (2025). Generative AI-Driven Retail Space Branding: An Exploratory Study on Perceived Brand Image in Flagship Store Design, The Journal of the Korean Institute of Interior Design, 34 (4), 1-14
Kim, S. & Kim, N*, (2025) Neurophysiological and Psychological Effects of Color and Ceiling Height in Learning Spaces , Building and Environment, 282 https://doi.org/10.1016/j.buildenv.2025.113296
Colombo, S.*, Kim, N. & Gero, J.S. (2025) Brain-derived neural networks distinguish design representations in different media, ICED2025, August 11-14, Dallas, USA
Zheng, X. & Kim, N.* (2025) Cognitive and Physiological Responses in VR-Based Wayfinding: Spatial Orientation Differences in Underground Mixed-Use Complexes, In Proceedings of KIID Spring Conference 27(1), May 17, Seoul, Korea (Best Poster Award)
Yun, J. & Kim, N.* (2025) Biophilic Building Envelopes in Urban Infrastructure: Visual Attention and Subjective Evaluation of Facade Design of Power and Energy Facilities , The Journal of the Korean Institute of Interior Design, 34(2), 40-54
Kim, N*, & Gero, JS. (2025). Visual Attention to Biophilic Elements in Virtual Classroom Design: A VR Eye-Tracking Study. In: Gero, J.S. (eds) Design Computing and Cognition’24. DCC 2024. Springer, Cham. https://doi.org/10.1007/978-3-031-71922-6_2
Guo, R., Kim, N.* & Lee, J. (2024). Empirical Insights into Eye-Tracking for Design Evaluation: Applications in Visual Communication and New Media Design, Behavioral Sciences, 14(12), https://doi.org/10.3390/bs14121231
Yun, J., Chen, J., Li, Y., & Kim, N.* (2024). Visual Attention and Emotional Response to Biophilic Design in Unmanned Stores: A Pilot Study Using Multimodal Biometric and Semantic Differential Methods, In Proceedings of KIID Fall Conference 26(3), Nov 16, Seoul, Korea (Best Poster Award)
Chen, J.& Kim, N.* (2024). Case Analysis of Age-Friendly Renovation in Public Spaces of Old Residential Communities in Hangzhou, In Proceedings of KIID Fall Conference 26(3), Nov 16, Seoul, Korea
Lee, C.Y., Jeong, Y.N., Kim, N.Y., Ahn, S.Y., & Kim, N.* (2024). The Impact of Collaborative Generative AI in Brand Spatial Design on Consumer Perception: A Case Study Using ChatGPT and Midjourney, In Proceedings of KIID Fall Conference 26(3), Nov 16, Seoul, Korea
Park, H.S., Lim, H.J., Park, G.N., Lee, E.P., & Kim, N.* (2024). A Study on the Consumer Responses for Online-Based Brand's Offline Store Planning: An Analysis Using Eye-Tracking and Emotional Evaluation, In Proceedings of KIID Fall Conference 26(3), Seoul, , Nov 16.
Park, S.B., Lee, H.Y., Cho, H.S., Kim, H.J., & Kim, N.* (2024). The Impact of Virtual Pop-Up Store Experience on Consumer Brand Attitude and Brand Equity. Journal of Human Ecology, 39(1), 1-28.
Li, M., & Kim, N.* (2024). Exploring multisensory home office design in virtual reality: Effects on task performance, heart rate, and emotion. Acta Psychologica, 250, 104536. https://doi.org/10.1016/j.actpsy.2024.104536
Kim, N.* (2024). Capturing Initial Gaze Attraction in Branded Spaces Through VR Eye-Tracking Technology. International Journal of Human–Computer Interaction, 41(7), 4392.-4405. https://doi.org/10.1080/10447318.2024.2351717
Kim, N.*, Gero, JS., & Jung, D. (2024) Harmonizing with nature: Unpacking the neurophysiological impacts of biophilic sound in virtual classroom design, in Gray, C., Hekkert, P., Forlano, L., Ciuccarelli, P. (eds.), DRS2024: Boston, 23–28 June, Boston, USA. https://doi.org/10.21606/drs.2024.215
Kim, N.* (2024). Enhancing Hospital Environments with Nature Contact: A VR Eye-Tracking Study Grounded in Attention Restoration Theory, The Journal of the Korean Institute of Interior Design, 33(2)
Kim, N.* (2023). Unraveling the Potential of Functional Near-Infrared Spectroscopy (fNIRS) in Spatial Design: Literature Review and Future Research Agenda, The Journal of the Korean Institute of Interior Design, 32(6), 107-116
Gero, JS*, Kim, N & Perisic, MM (2023) Measuring the Effect of Biophilic Classroom Design in a Virtual Environment using EEG-derived Neural Network. ANFA2023, September 13-16, La Jolla, USA
Kim, N*. (2023). The Impact of Perceived Visual Merchandising on Brand Experience Through 3D Virtual Tours. A Journal of Brand Design Association of Korea, 21(2), 47-62.
Jung, D., Kim, D. I., & Kim, N.* (2023). Bringing Nature into Hospital Architecture: Machine Learning-based EEG Analysis of the Biophilia Effect in Virtual Reality. Journal of Environmental Psychology, 89, 102033. https://doi.org/10.1016/j.jenvp.2023.102033
Ma,Y.H, Kim, H.I., Kwak, S. H., Lee, E.G., & Kim, N.* (2023). Effects of Visual-Auditory Experience on Consumer's Store Favorability, Purchase Intention, and Willingness to Pay: Through a Combined Virtual Reality and Eye-Tracking Technology. Journal of Human Ecology, 38(1), 40-66.
Kim, N*., & Gero, J. S. (2023). Neurophysiological Responses to Biophilic Design: A Pilot Experiment Using VR and EEG. In International Conference on Design Computing and Cognition (pp. 235-253). Cham: Springer International Publishing. https://doi.org/10.1007/978-3-031-20418-0_15
Guo, R, & Kim,N.*. (2022). An Empirical Study on the Emotional Effects of Biophilic Service Design: Mobile Application Design For an Online Plant Shop, A Journal of Brand Design Association of Korea, 20(4), 15-32.
Kim, N.*, Chung, S., & Kim, D. I. (2022). Exploring EEG-based Design Studies: A Systematic Review. Archives of Design Research, 35(4), 91-113. https://doi.org/10.15187/adr.2022.11.35.4.91
Kim, J., & Kim, N.* (2022). Quantifying emotions in architectural environments using biometrics. Applied Sciences, 12(19), 9998. https://doi.org/10.3390/app12199998
Suh, J. W., Park, J. Y., & Kim, N.* (2022). Transforming Online To Offline Brand Experience-Development of Pop-up Store Design for an Online Service Platform. Korea Design Forum, 75, 225-236.
Jeong, J. , Chen, Q., Kim, N., & Lee, H.*(2022). Virtual reality collaborative platform for e-learning: Analysis of student engagement and perceptions. In Proceedings of the 27th CAADRIA Conference (Vol. 1, pp. 19-28).
Bae, Y., Choi, J., Gantumur, M., & Kim, N.* (2022). Technology-based strategies for online secondhand platforms promoting sustainable retailing. Sustainability, 14(6), 3259. https://doi.org/10.3390/su14063259
Kim, N.*, & Lee, H. (2022). Exploring Spatial Design Cognition Using VR and Eye-tracking. In Design Computing and Cognition’20 (pp. 593-603). Cham: Springer International Publishing. https://doi.org/10.1007/978-3-030-90625-2_35
Kim, N., & Lee, H.* (2021). Assessing consumer attention and arousal using eye-tracking technology in virtual retail environment. Frontiers in Psychology, 12, 665658. https://doi.org/10.3389/fpsyg.2021.665658
Kim, N., & Lee, H.* (2020). Visual Attention in Retail Environments: Design Analysis using HMD based VR System Integrated Eye-Tracking. In Proc. of International Conference of the Association for Computer-Aided Architectural Design Research in Asia (CAADRIA) (pp. 631-640).
Kim, N., & Lee, H.* (2020). Evaluating Visual Perception by Tracking Eye Movement in Architectural Space During Virtual Reality Experiences. In 2nd International Conference on Human Interaction and Emerging Technologies: Future Applications, IHIET-AI 2020 (pp. 302-308). Springer.
Kim, N., & Lee, H.* (2019). Analysis of brand experience using visual merchandising of global brand retailers. Korean Institute of Interior Design Journal, 28, 3-14.
Kim, N., & Lee, H.* (2018).Biomimicry Based Facade Design Process Development: Focusing on the Facade of Brand Experience Center to Improve Brand Communication. The Journal of the Korean Institute of Interior Design, 27(4), 72-83.
Lee, H.*, & Kim, N. (2018). Bio-inspired Adaptable Facade Control Reflecting User's Behavior. In Interdisciplinary Expansions in Engineering and Design With the Power of Biomimicry. IntechOpen.
Kim, N., & Lee, H.* (2017). Design Case Analysis of Hotel Room Based on Artistic Quotient-Focused on the Experience of Livability Using Refuge and Sense. The Journal of the Korean Institute of Interior Design, 26(6), 116-125.
Kim, N., & Lee, H.* (2016). A case study of correlation analysis between fashion brand image and store space image-focusing on luxury fashion flagship store. The Journal of the Korean Institute of Interior Design, 25(4), 135-146.