P O S T S & S T O R I E S

O N I N S T A G R A M

Above: two images used to promote poetry reading with poet Nikky Finney

PROMOTING EVENTS

When promoting events, I frequently took advantage of the ability to post multiple pictures on Instagram. I would design the first picture to be eye-catching and simple, and reveal the specifics in the subsequent slides. In the pictured case, I selected a bright color reminiscent of a #2 pencil and made the word "award" the largest on the page.

After creating a promotional post, I turned to Instagram Stories to advertise the event. I enjoy using the drawing tool and Instagram Story fonts to reiterate important information without being visually busy.

I frequently took advantage of Instagram's Link feature to redirect viewers to event sites, in addition to reposting graphics from our social media pages or those of relevant parties.

Below: During the fall semester of my senior year, I became well acquainted with my professor and collaborated with her to promote our class field trips. We were able to highlight the trips around the time the visited locations were co-hosting a Holiday Print Crawl. In the stories below, I used a post that I created with trip pictures to promote the event and followed it with a story featuring links to the websites of both locations. On the day of the event, I attended it and posted once again.

STUDENT ACHIEVEMENTS

Above: I created a terrazzo-like design to announce the graduate Creative Writing Award Winners. A similar design with soft pink terrazzo announced the undergraduate winners.

The most enjoyable projects highlighted student achievement. The Kudos series prompted students to share their success with us and be the subject of a digital spotlight. I had multiple great experiences emailing and direct messaging award winners and published student writers to create posts that would honor their work. After exchanging pleasantries and gathering information such as pronouns, majors, and accomplishment specifics, I would send a rough draft of the post. Once the guest approved, I would share and promote it, saving it to a Kudos highlight, also created by yours truly.

READING LISTS

As a team of three interns, we took turns creating a Reading List every Thursday. Reading Lists consisted of 3-6 books united by a month/season-related theme. Due to the abundance of these reading lists, I have decided to showcase those which I designed without the use of a Canva template. Although I generally only used Canva templates as a vague guide for fonts and color schemes, the reading lists below began as blank pages. It is also important to note that I was not asked to read the books, and therefore the summaries alongside them are not a proper reflection of my writing and rating abilities as they are compiled from online sources.

I was the first to tag author's public accounts when posting reading lists. This lead several authors to repost the lists and/or comment on them.

COURSE ADVERTISEMENT

Course advertisement was a crucial part of our work because it attracted registration for niche classes while reminding students of major requirements.

The course descriptions were pre-written and provided for us. However, both the posts below and to my left challenged me to take the information-dense course summary and make it presentable, highlighting crucial parts.

On the right, I took advantage of the Halloween season by pairing each course with a classic monster. This reframed the technical language of course descriptions even further by matching classes to notorious personalities and employing playful diction.

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