Art Toy Package Design
Package design? Seriously?!
So what is product packaging? Product packaging design refers to the creation of the exterior of a product. That includes choices in material and form as well as graphics, colors and fonts that are used on wrapping, a box, a can, a bottle or any kind of container.
So what is product packaging? Product packaging design refers to the creation of the exterior of a product. That includes choices in material and form as well as graphics, colors and fonts that are used on wrapping, a box, a can, a bottle or any kind of container.
It’s a practical tool, yes. (I mean, where are you going stack it up anyway...) But it’s also more than that. Like any good design, packaging tells a story. It’s also a sensual experience, literally engaging us through sight, touch and sound (and possibly smell and taste, depending on the product/package). All of these details help us understand what the enclosed product is for, how it should be used and, maybe most importantly, if we should buy a product or not.
You are going to design a package for your Art Toy as in the previous assignment.
1. Please look at the examples below.
2. Look at the grading rubric (see all the way below)
3. Do research on the internet
4. Start designing your idea on paper.
5. Make it!
TIP: Use professional software like canva.com to make catchy stickers for your package.
Here's some student work from the past years: