Mental Health Consultation
In order to ensure the full team was available for each consultation, we met digitally with a counselor and came prepared with questions related to our campaign. Each consultation was targeted toward parts of our campaign and assisted in developing surveys, gathering resources, researching, and understanding what material to promote in media.
In our first consultation, our counselor, John, helped steer us to a majority of the helpful references that shaped our campaign ideas and important information. This set the foundation for both our mental health interests in exhaustion and the start of our ideas in our campaign video.
Timeline
We began our campaign by starting a few social media accounts and getting in to the online mental health field. We promoted other mental health accounts that were spreading awareness and were being positive, especially when it came to self-care topics.
We began our consultations and started to develop our campaign video. We also gathered information online and started collecting references.
We organized all of our research into this website and attempted rough in person interviews with peers, but not enough data was collected to result in an effective result.
Created a full page of all our campaign work, prepared for our presentation, and finished up our video
What Did We Learn?
Our campaign led to a greater understanding of our community's struggles in mental health and burnout.
In 2023, extensive studies by Mental Health America provided a crucial insight on situation in Arizona and America as a whole:
Arizona is ranked as the 49th state with access to mental health care and has prevalent mental illnesses around the state. A large part of the struggle in Arizona is the burnout crisis for behavioral health providers. They suffer from various risk factor including emotional exhaustion and high work loads from being understaffed and end up having intense burnout. This burnout in turn, keeps Arizona's access to mental health resources limited and as such propagate more fatigue throughout the state.
Over 67% of Arizona behavioral organizations face challenges in recruiting and keeping staff.
Severe Burnout causes insomnia, Depression, Anxiety, lack of empathy, post-traumatic stress, substance abuse, and more.
Burnout is a complex phenomenon that effects physiology in various areas like in hormones that indicate conditions like heart disease, or impaired sleep patterns.
With this information it made sense to grow our campaign video to be centered on an overworked health professional who ironically fails to take care of themselves like they try to do for their patients.
This also explained why we observed so many people feeling overwhelmed and burnt out from work and many fields.