Conferences & Presentations

(Click on past years to expand the lists)

2024:

Invited Talks:

"Stereotyping in TV Advertising"


2023:

Invited Talks:


"The Heterogeneous Effect of Digitizing Community Activities on Community Participation"

"Review Updating: How Consumers Change Their Mind"


"The Role of Emotion Shocks in Online Community Dynamics"

2022

Invited Seminar Talks:


 "The Role of Emotion Shocks in Online Community Dynamics"


"How Do Brand Networks Break in Face of a Crisis?"


"The Role of Community Shared Purpose in Online Community Dynamics"


Industry Talks

2021

Invited Seminar Talks:


"The Effect of Digitizing Community Activities on Community Participation: Evidence from Meetup.com" 

"The Effect of Positive and Negative Emotional Cues on Online Community Cohesion"


Industry Talks

2020

 "The Effect of Activity Digitization on Participation Intentions in Brand Communities: Evidence from Meetup.com"

"How Do Social Networks Break in Face of a Crisis?"

"The Effect of External Events on Online Community Resilience"

(Accepted/invited, but canceled)

"The Effects of Brand Orientation and Activity Digitization on Participation Intentions in Brand Communities: Evidence from Meetup.com"

2019

"The Impact of Community and Activity Characteristics on Active Participation: Evidence from Meetup.com"


"Core Members’ Diversity and Average Community Participation"


"Social Network Size, Structure, and Participation"

2018

"Co-occurring Activities, Inherent Community Characteristics and Brand Community Participation".