The GMI Research foresees a rise in the demand of the Network Security Software Market over the forecast period. This is because of the surging implementation of network security software solutions to identify and evade threats at early stage.
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Network Security Software Market Dynamics
Network security software offers safety by terminating the chances to enter and stretching it to the network. It is the incorporation of several layers of defense in the network. The accelerating number of malware attack has raised the apprehension towards security of data and network, which stimulates the demand for global network security software. Network security software is formulated to safeguard the network and data, including software and hardware from several threats. For example, Cisco, in Jun 2019, introduced an AI-based network analytics which handles users and networks from campus and area network to data center and internet of things. Additionally, the increasing tendency of Bring Your Own Device (BYOD) also propels the demand for network security software solutions. Moreover, as stated by the Network Security Market Share Report, rigorous norms for network security are also projected to fuel the market growth. However, the inflated cost of solution is projected to restrain the market size.
Vertical Segment Drivers
The government vertical is projected to dominate the network security software market over the forecast period. With the growing application of mobility, the public sector has actuated using mobile devices to improve worker’s return and enhance the functioning of public sector departments. The government vertical handles highly private and personal information about the nation and its people. This personal information is easily available to be used by public with the help of modern technologies, such as social media, mobile and cloud. Moreover, the growing usage of the technologies has raised the number of thefts, cyberattacks, and acquiring data through unauthorized approaches. Moreover, the software also helps to enhance the security of data and private information by decreasing the chances of unidentified entries.
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