The global adaptogenic mushrooms market was valued at USD 11.72 billion in 2022 and is expected to reach USD 26.62 billion by 2030, growing at a CAGR of 10.8% during the forecast period. This market growth is primarily driven by an increasing consumer interest in natural health remedies and heightened awareness of the benefits of mushrooms. Additionally, rising stress levels among consumers significantly contribute to the growing demand. The COVID-19 pandemic positively influenced the demand for adaptogenic mushrooms as more consumers sought immunity-boosting foods. It also underscored the desire for the functional benefits associated with mushrooms, further spurring demand.
In recent years, adaptogenic mushrooms have become popular due to their potential health advantages and their ability to help the body cope with stress. As awareness of the potential side effects of pharmaceutical treatments grows, more individuals are turning to natural remedies for health issues. Adaptogenic mushrooms provide a natural and safe means to bolster the immune system and alleviate stress.
Consumers are increasingly seeking foods with health benefits. Adaptogenic mushrooms are viewed as functional foods, offering advantages beyond basic nutrition. They can be easily incorporated into smoothies, teas, and other dishes to deliver a variety of health benefits. As interest in functional foods expands, the demand for adaptogenic mushrooms is expected to rise.
Key Market Trends & Insights
• Asia Pacific led the market, accounting for a 41.3% share of global revenue in 2022. The demand for adaptogenic mushrooms in this region has been steadily rising in recent years. These mushrooms, used for centuries in traditional Asian medicine, offer a variety of health benefits, including stress relief, immune system support, and anti-inflammatory properties.
• The North American adaptogenic mushrooms market is projected to grow at a CAGR of 11.1% from 2022 to 2030. The growth in this region is supported by the perceived health benefits of adaptogenic mushrooms, along with increasing consumer awareness regarding overall well-being.
• By product type, the reishi segment dominated the market, holding the highest revenue share of 23.09% in 2021. The demand for reishi as an adaptogenic mushroom is fueled by its potential health benefits and its traditional use in herbal medicine.
• In terms of form, the dried segment led the market with a share of 57.1% in 2021. The advantages of dried mushrooms, such as longer shelf life, concentrated flavor, and nutrient density, make them an ideal choice for food and beverage manufacturers.
• Regarding applications, the stress and anxiety relief segment had the largest share at 32.09% in 2021. The health benefits associated with adaptogenic mushrooms, including adrenal gland regulation, improved oxygen uptake, increased energy levels, and reduced inflammation, are key factors driving demand in this segment.
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Market Size & Forecast
• 2023 Market Size: USD 11.72 Billion
• 2030 Projected Market Size: USD 26.62 Billion
• CAGR (2024-2030): 10.8%
• North America: Largest market in 2023
• Asia Pacific: Fastest growing market
Key Companies & Market Share Insights
The market is expected to experience competition among numerous players within the industry. Several companies are expanding their product portfolios to secure a competitive advantage. Manufacturers are actively involved in research and development related to products used in the production of adaptogenic mushrooms. In July 2022, Four Sigmatic introduced ground coffee made from adaptogenic mushrooms.
Key Players
• Four Sigmatic
• Om Mushroom Superfood
• Real Mushrooms
• Sun Potion
• Mushroom Science
• Paul E. Stamets and Fungi Perfecti, LLC,
• Terrasoul Superfoods
• Nammex
Browse Horizon Databook for Global Adaptogenic Mushrooms Market Size & Outlook
Conclusion
The global adaptogenic mushrooms market growth is driven by consumer interest in natural health remedies, increased awareness of mushroom benefits, and rising stress levels. The COVID-19 pandemic further boosted demand due to a shift towards immunity-enhancing foods. Adaptogenic mushrooms are gaining popularity for their health benefits and role in stress adaptation. As consumers seek functional foods, the demand for these mushrooms is expected to grow due to their versatility in various recipes.