I've had a few different jobs over the years, but honestly most of them didn't teach me much worth writing about. These two did so these are the ones that matter.
Core - intern · Social Paid Associate
I worked as part of the paid social team managing and optimising campaigns for a wide range of clients across Meta Ads Manager (Facebook & Instagram), TikTok, Snapchat, and LinkedIn. A big part of my role was building campaigns from scratch - setting up targeting, managing budgets, and making sure ads were reaching the right audiences at the right time.
Beyond the daytoday campaign management, I was responsible for creating detailed performance reports - analysing engagement, conversions, and ROI, then using those insights to refine future strategies. Collaboration was key too. Working closely with different teams made sure every campaign stayed aligned with the client's goals and actual business objectives, not just the numbers on a dashboard.
E-commerce experience
Dropshipping · E-commerce
I ran my own dropshipping businesses endtoend - from finding products to getting them delivered to customers. That meant market research to spot profitable products, working directly with suppliers to keep quality high and shipping costs low, and building Shopify stores from scratch including design, payments, and the full customer experience.
On the marketing side, I created and ran paid advertising campaigns mainly on Meta, and managed organic social accounts across TikTok, Instagram, and Facebook. Customer service was something I took seriously - fast replies and actually solving problems kept customers happy and coming back.
I tracked everything through Meta Ads Manager and Shopify Analytics - visitors, session time, cart additions, conversions, location data. To stay efficient, I used automation tools for order management, inventory tracking, and customer communication. Two of my six stores turned a profit, the number isn't huge - the experience was.😎
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