Who is Brand Levi's 

Levi Strauss & Co., founded in 1873, pioneered blue jeans with Jacob Davis. Today, it's a global leader in denim fashion, offering iconic styles like the 501® jeans alongside innovative collections such as Commuter and Levi's® Revel. The brand expanded worldwide from 1965, went public in 1971, and established its first boutiques in 1983. Despite financial challenges in the late 1990s, Levi's® regained profitability in 2007, continuing its legacy of innovation and quality.