Laura Baruffaldi
The blue circle, a symbol of introspection, represents my identity, emotions, and thoughts. It reflects the internal process of understanding who we are. Leadership begins with leading oneself, and this process is reflected through the interaction with a series of arcs, each representing different aspects of our identity. These arcs symbolize the layered, multifaceted nature of our inner self, requiring reflection and understanding before we can effectively connect with and lead others. Set within expansive, colorful spaces and complemented by clean, geometric forms, this visual identity emphasizes the importance of self-awareness and the deliberate effort needed to align our inner strengths to inspire and guide those around us.