Research by Topic

  • Incentives & Information s

[1] "A Structural Model of Multi-Tasking Salesforce: Job Task Allocation and Incentive Plan Design," with Minkyung Kim and K. Sudhir, Forthcoming at Management Science, March 2021

[2] "When Salespeople Manage Customer Relationships: Multidimensional Incentives and Private Information," with Rodrigo Canales, Minkyung Kim, and K. Sudhir, Journal of Marketing Research, 2019 (published version)


  • Platform & Information

[3] "Signaling in Online Credit Markets," with Kei Kawai and Ken Onishi, Resubmitted at Journal of Political Economy, December 2020 (3rd round, under review)

[4] "Pricing Mechanism in Online Credit Markets," March 2020

  • "When to Target Customers? Retention Management using Dynamic Off-Policy Policy Evaluation,” with Kohei Yata

  • "Dynamic Pricing with Inventory," with Ryuya Ko

  • "Working under Search and Information Frictions: Evidence from an Online Labor Market Experiment"


  • Attention

[5] "Passive and Active Attention and Inattention to Baseball Telecasts: Implications for Content (Re-)Design," with Xiao Liu and Matt Shum, March 2021

Media coverage: Los Angeles Daily News

[6] "Designing Context-Based Marketing: Product Recommendations under Time Pressure" (previously circulated as "Identifying Consumer Attention: A Product-Availability Approach," with Kohei Kawaguchi and Yasutora Watanabe, Management Science, 2021 (published version)

[7] "Effectiveness of Product Recommendation under Time and Social Pressures," with Kohei Kawaguchi and Yasutora Watanabe , Marketing Science, 2019


  • Merger, Market Power & Matching

[8] "A Note on Estimation of Two-Sided Matching Models," with Yasutora Watanabe, Economics Letters, 2012.

[9] "Estimating Supermodular Games Using Rationalizable Strategies," with Yasutora Watanabe, Advances in Econometrics, 2013.

[10] "Mergers, Innovation, and Entry-Exit Dynamics: The Consolidation of the Hard Disk Drive Industry (1996-2015)," with Mitsuru Igami, Review of Economic Studies, 2020 (published version)

Media coverage: LSE Business Review, 2020 Economic Report of the President

[11] "Taxation and Market Power in the Legal Marijuana Industry ," with Brett Hollenbeck, Accepted at RAND Journal of Economics, March 2021

Media coverage: UCLA Anderson Review, Leafy, Connecticut Post, Investorplace, Portland Business Journal, Sierra Sun Times

[12] "Entry by Merger: Estimates from a Two-Sided Matching Model with Externalities," with Yasutora Watanabe, Resubmitted to RAND Journal of Economics, December 2020 (2nd round, under review)

For those who are interested in the estimation strategy used in this paper, please check the slides I used in Yale Graduate IO course: Slides

[13] "Estimating a Model of Strategic Network Formation and Its Effects on Performance: An Application to the U.S. Venture Capital Market" October 2014

Formerly distributed as "Strategic Network Formation and Performance in the Venture Capital Industry," "Responses to Contents, Voice, and Gestures in TV Viewing: Evidence from Presidential Debate 2020," with Xiao Liu and Matt Shum


  • "Measuring the Value of Brand Positioning using Word Embedding: A Case of Automobile Industry," with Ishita Chakraborty and Xiao Liu



  • Behavioral & Healthcare

[14] "Inspiration from the "Biggest Loser": Social Interactions in a Weight Loss Program," with Nathan Yang, Marketing Science, 2020

Media coverage: Yale Insights, National Affairs, my body+soul, ScienceDaily, News Medical

[15] "Behavioral Analytics: Strategies for Integrating Behavioral Science with Machine Learning," with Hagen, Linda, Nathan Yang, Bryan Bollinger, Allison Chaney, Daria Dzyabura, Jordan Etkin, Avi Goldfarb, Liu Liu, K. Sudhir, Yanwen Wang, James Wright, and Ying Zhu, forthcoming at Marketing Letters, 2020

[16] "Harnessing the Small Victories: Goal Design Strategies for a Mobile Calorie and Weight Loss Tracking Application," with Nathan Yang, Reject and Resubmit at Management Science, November 2018

[17] "The Antecedents of Consistent Behavior: Tracking and Predicting User Engagement on a Mobile Weight Loss Application," with Hagen, Linda, Yikun Jiang, Bärbel Knäuper, and Nathan Yang, January 2020