Before embarking on my current career path, I worked in the BPO industry. My journey took a surprising turn when my dad invited me to join their band in China, where I became the lead vocalist. Although it was an enriching experience, I realized I wasn't seeing the personal growth I desired. Returning to the Philippines, I began applying for jobs and eventually worked as a General Administration Analyst. During this time, communication was key, especially when the pandemic hit. I managed to keep the community I was responsible for engaged and active through social media, which deepened my knowledge of advertising and marketing.

Recognizing my adaptability and passion for marketing, I took a step further and applied to an e-commerce company, starting as a Live Host. My potential was quickly noticed, leading to a promotion to Brand Coordinator. My creative content on TikTok gained significant engagement, catching the eye of our CEO, who promoted me to Copywriter. Within a month, my remarkable growth earned me another promotion to Team Leader for the content team, where I led copywriters and helped both large and small brands thrive.

I also manage my own social media pages, creating content that has become second nature to me. Consistency and passion have paid off, as all the accounts I manage are now monetized. While my focus has shifted to freelancing, I am determined to rekindle my love for vlogging and personal content creation.