Experimental Social Psychologist and UX Researcher with 5+ years of experience conducting mixed-methods, user-centered research. I leverage my PhD in social psychology with my experience as a UX researcher to uncover user needs, attitudes, and motivations, transforming complex data into meaningful insights that drive impactful decisions.

I have a proven track record of uncovering insights to support the missions and goals of organizations, collaborating closely with cross-functional teams at B2B and B2C companies in e-commerce, construction, and fintech. Proficient in a range of qualitative and quantitative research methods—including interviews, surveys, usability testing, card sorting, concept testing, experimental design, and descriptive and inferential statistical techniques.

My mission is to amplify the user voice and advocate for user-centric solutions that resonate across diverse audiences.