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She helps you and businesses make smarter decisions, work more efficiently, and build brands people remember!
I'm a Data Consultant, Creative Strategist, Math Tutor and Project Manager with a background in Mechanical Engineering and an MBA. I combine analytical thinking with creative execution to help businesses discover opportunities, simplify operations, communicate ideas clearly, and create digital assets that drive growth.
Using tools like Excel, Power BI, Canva, Google Workspace, SQL, ChatGPT, Claude, Canva AI, other AI-powered tools, and project management systems, I transform scattered information into actionable insights, engaging content, and scalable business solutions.
Rely on me to turn your ideas, data, and processes into measurable results!
⮟ How I Can Help You & Your Business ⮟
I've partnered with professionals & organizations across:
🏗️ Engineering & Construction
🛡️ Defence & Government
🩺 Healthcare
📊 Business Consulting
💹 Forex & Financial Services
🎵 Music & Entertainment
🎓 Education
💻 Technology & Digital Services
I help organizations understand their data, optimize their operations, communicate their value, and create digital experiences that drive sustainable growth.
Business Intelligence & Data Solutions
I turn your business data into clear insights that improve decision-making, create opportunities, and add value to your business.
Data Cleaning & Organization
Excel Dashboards
Power BI Dashboards
KPI Reporting
Business Reports
Data Visualization
Strategic Recommendations
SWOT, 4Ps, 5 Whys, Root Cause Analysis & A3 Analysis
Business Operations & Strategy
I design and implement systems that save time, improve efficiency, and support sustainable business growth.
Process Documentation
SOP Development
Business Templates
Electronic Press Kit (EPK)
Marketing Plan
Forms & Checklists
Trackers & Dashboards
Project Coordination
Administrative Support
Community Management
Brand Extension Proposals
Brand Design & Marketing Assets
I create professional visual assets and marketing materials that communicate your message clearly and strengthen your brand.
Social Media Graphics
Carousel Posts
Flyers & Posters
Invitations
Certificates
Business Cards
Letterheads
Referral Cards
Pitch Decks
Proposal Design
Digital Products
I develop digital products that educate, engage, and create scalable income opportunities.
Digital Planners
Journals
Workbooks
Course Materials
Notion/Excel Templates
Timetables
AI Prompt Libraries
Printable Resources
Business Templates
Writing & Content
I write content that informs, persuades, and converts.
Report Writing
Articles
Editing & Proofreading
Email Copy
Website Copy
Captions
Professional Bios
Education & Learning
I make complex subjects simple and engaging through:
Mathematics Tutoring
Study Guides
Exam Preparation
Educational Resources
Bible Study Materials
⮟ CHECK OUT MY WORK ⮟
DATA ANALYSIS PROJECTS
Here are a few examples of how I've helped organizations uncover insights, improve operations, and make better business decisions through data analysis and business intelligence.
Retail Performance Analysis for Global Stores Ltd
Retail Performance Analysis for Global Stores Ltd
I discovered revenue trends and regional customer behavior to guide future market expansion projects.
Global Stores Ltd needed to identify key revenue drivers, customer behavior patterns, and geographic performance gaps for the 2011 fiscal year to improve forecasting, operational efficiency, and identify expansion opportunities outside the UK.
I conducted a comprehensive analysis of 2011 online retail sales data, utilizing Power BI to visualize trends in revenue time series, regional demand, and top-tier customer spending patterns.
The analysis identified a critical Q4 revenue spike (peaking in November at over $1.16M) and established that a handful of high-value customers drove the majority of revenue. I delivered actionable recommendations, including doubling down on Q4 seasonal campaigns, diversifying the customer base to reduce dependence on top clients, and investigating underperforming regions like Brazil and the UAE to unlock new growth potential.
Tools: Power BI, Power Query
Data Insights For Social Buzz's IPO
Data Insights For Social Buzz's IPO
I analyzed user engagement and content trends to support a successful IPO valuation.
Through the a Data Analysis Job Simulation at Accenture, the task was to advise a hypothetical social media client by uncovering content trends and providing strategic recommendations to support their business objectives, including a successful IPO.
I cleaned, modeled, and analyzed 7 complex datasets to identify engagement patterns and content performance metrics, subsequently developing a comprehensive PowerPoint deck and video presentation to communicate these findings.
I delivered a strategic roadmap that aligned data-driven insights with the client's business goals, effectively demonstrating the ability to bridge technical data analysis with clear, stakeholder-facing communication and strategic storytelling.
Tools: Microsoft Excel, Microsoft PowerPoint
Retail Business Analysis for SwiftMart
Retail Business Analysis for SwiftMart
I identified revenue gaps through cross-channel traffic analysis to improve sales conversion.
Business performance was hampered by underperforming regions, high bounce rates on the website, and a lack of clarity regarding which marketing channels and product categories were driving actual profitability.
Conducted a short analysis using Google Sheets to examine supermarket sales data, Facebook engagement metrics, and website traffic sources. I cross-referenced sales performance by category and region with user behavior metrics and social media engagement patterns.
Identified high-value growth areas (Technology and Office Supplies) and underperforming regions (Central and South). Recommended optimizing landing pages to reduce the 569-visitor bounce rate and shifting focus toward photo-based content and organic search to improve conversion strategies
Tools: Google Sheets
Ad Spend Analysis for Fresh Carts
Ad Spend Analysis for Fresh Carts
I evaluated platform-specific performance to optimize budget allocation and increase ROI.
Fresh Carts needed to evaluate the effectiveness of their advertising budget across multiple platforms (YouTube, Twitter, Facebook, Instagram, and Google Ads) to determine where to optimize spend and improve overall Return on Ad Spend (ROAS).
I conducted a comprehensive analysis of ad performance data from January to August 2023, evaluating Key Performance Indicators (KPIs) including total revenue, conversion rates, and cost-per-conversion across all platforms. I created a dashboard visualization report to compare platform-specific ROAS and identify top-performing campaign IDs.
I identified YouTube as the most effective platform, generating $29,457 in revenue with a 298% ROAS, while highlighting Google Ads as the least efficient with the highest cost-per-conversion. I delivered data-driven recommendations to reallocate budget from underperforming channels toward high-ROI platforms, optimize keyword targeting, and replicate the successful creative strategies used in high-performing campaigns (IDs 16, 8, and 9).
Tools: Power BI, SQL
Supply Chain Analysis: LogiFlow Dynamics
Supply Chain Analysis: LogiFlow Dynamics
I monitored return rates and driver performance to uncover and rectify operational bottlenecks.
LogiFlow Dynamics struggled with over 136,000 recorded returns and lacked visibility into the root causes, leaving management unable to identify whether the issues stemmed from packaging, transit failures, or specific driver performance.
I utilized Power Query to clean a raw dataset of over 400 drivers, standardized numerical fields, and removed null values. I then built an interactive Excel dashboard using pivot tables to visualize return categories (e.g., "dented" vs. "missing in transit") and individual driver return rates.
The analysis uncovered that 56% of returns were due to "dented" products, suggesting packaging failures, while identifying specific outliers like Kaysee Drey (230 returns) who required performance intervention. I recommended specific operational shifts, including driver retraining, packaging re-evaluation, and the implementation of real-time item tracking to improve logistics accountability.
Tools: Microsoft Excel
Global Revenue Analysis Dashboard for VistaTech Solutions
Global Revenue Analysis Dashboard for VistaTech Solutions
I analyzed multi-region sales performance to guide data-driven marketing resource allocation.
VistaTech Solutions experienced steady growth but lacked visibility into which customer demographics (age/gender) and regions were driving revenue, making it difficult to allocate marketing budgets or develop product strategies with confidence.
I transformed a raw dataset of over 17,000 rows by performing data cleaning in Power Query, removing duplicates, and creating custom columns for "Age Band" and "Customer Value Tier" using Excel formulas. I then developed an interactive dashboard using pivot tables to visualize revenue trends across countries, gender, and age segments.
The analysis revealed that Adults and Seniors (ages 34–64) generated over $18 million in revenue, while Australia emerged as the top-performing market. I provided actionable recommendations to bridge revenue gaps, such as launching targeted campaigns for younger demographics and underrepresented regions like Canada, France, and Germany to diversify the customer base.
Tools: Microsoft Excel
Daily Sales Tracking System for Jevers Bakery
Daily Sales Tracking System for Jevers Bakery
I created a structured financial tracking system to improve cash flow accuracy and reconciliation.
LogiFlow Dynamics struggled with over 136,000 recorded returns and lacked visibility into the root causes, leaving management unable to identify whether the issues stemmed from packaging, transit failures, or specific driver performance.
I utilized Power Query to clean a raw dataset of over 400 drivers, standardized numerical fields, and removed null values. I then built an interactive Excel dashboard using pivot tables to visualize return categories (e.g., "dented" vs. "missing in transit") and individual driver return rates.
The analysis uncovered that 56% of returns were due to "dented" products, suggesting packaging failures, while identifying specific outliers like Kaysee Drey (230 returns), who required performance intervention. I recommended specific operational shifts, including driver counselling, packaging re-evaluation, and the implementation of real-time item tracking to improve logistics accountability.
Tools: Microsoft Word, Microsoft Excel
Mathematics With Joy
Mathematics With Joy
I help you build confidence with numbers!
Mathematics has opened doors throughout my career from engineering and data analytics to business strategy.
Now, I enjoy helping students experience that same confidence.
I teach:
✔️ Elementary Mathematics
✔️ Middle & High School Mathematics
✔️ University Mathematics
✔️ Adult Learners
Including:
Algebra, Geometry, Trigonometry, Statistics, Calculus, Linear Algebra, Differential Equations, Exam Preparation, Further Maths, Addditional Maths & more...
If you're looking for a tutor who focuses on understanding rather than memorization, I'd love to help.
DESIGN & DIGITAL PROJECTS
Here are a few examples of how I've helped businesses, creators, and organizations communicate their ideas, strengthen their brands, and engage their audiences through thoughtful design and strategic visual communication.
SOCIAL MEDIA POSTS & BUSINESS ASSETS
FAITH BASED DESIGNS
Seasonal Celebrations (Mother’s Day, Father’s Day, and Holy Week Flyers)
These flyers are designed to capture the spirit of key seasonal observations, offering a cohesive visual language to engage your audience during these significant religious and family-oriented holidays.
Online Bulletin Collection
These three digital church bulletins provide a streamlined, professional format for sharing ongoing updates and announcements, maintaining a consistent aesthetic across your online communications.
Blessed Lent and Ramadan Kareem Flyer
This design uses a respectful, serene visual approach to honor Lent and Ramadan, so your message resonates with the reflective nature of these holy seasons.
Event Flyer
This flyer is a clear, compelling call to action for your event, presenting the message in an informative, visually engaging way.
EVENT CAMPAIGN DESIGNS
The AI for Her Summit 2.0 required a cohesive visual identity and communication strategy to promote the event, drive registrations, engage participants before and during the summit, and create an empowering experience for women exploring artificial intelligence and digital skills. The challenge was to produce a high volume of professional, on-brand marketing assets within a limited timeframe while maintaining consistency across all touchpoints.
I developed and executed the summit's visual communication strategy, creating a comprehensive suite of digital assets including facilitator announcements, audience-focused campaigns, educational carousels, registration drives, "We Saved You a Seat" engagement graphics, event reminders, participant engagement materials, and post-event content. I leveraged Canva AI to accelerate ideation, design exploration, image generation, and content structuring while ensuring all materials aligned with the summit's mission of empowering women through technology.
Successfully delivered a complete event branding and communications package that supported participant engagement throughout the summit lifecycle. The campaign helped communicate complex AI concepts in an accessible manner, encouraged event registrations, enhanced facilitator visibility, and provided participants with practical resources they could immediately apply to strengthen their digital presence. The visual assets contributed to a professional and cohesive summit experience while reinforcing the AI for Her brand.
Tools: Canva, Canva AI, Magic Media, ChatGPT, Google Forms
AI FOR HER SUMMIT 2.0 – CANVA AI Training & Facilitation
Many women interested in building their personal brands or businesses online lack confidence in design and digital content creation. The task was to deliver a beginner-friendly session that demonstrated how AI-powered tools could simplify content creation and help women establish a stronger digital presence.
I designed and facilitated a live training session titled "Using Canva AI to Elevate Your Digital Presence." The session introduced participants to Canva AI features such as Magic Media, Ask Canva, AI-powered design generation, and content creation workflows. I engaged participants with hands-on exercises, including creating personalized International Women's Month graphics, generating custom visuals, and refining designs using AI-assisted recommendations.
Participants gained practical experience using Canva AI to create professional-looking digital assets without requiring advanced design skills. The session increased awareness of AI-powered creative tools, encouraged participants to showcase their work online, and provided actionable techniques for strengthening personal and business brands through strategic visual communication.
Tools: Canva AI, Magic Media, Ask Canva, Canva Presentations
DIGITAL PRODUCT FOR PANCAKE BUSINESS
Pino had successfully built a pancake side hustle alongside his full-time job, generating consistent orders through a simple pre-order system. However, his knowledge, processes, and business strategies existed only in practice, limiting his ability to scale beyond the hours he could personally spend making and delivering pancakes. There was an opportunity to transform his expertise into a digital product that could educate aspiring food entrepreneurs, create an additional income stream, and establish Pino as a trusted authority in the pancake business space.
I developed the concept, structure, and content strategy for The Pino's Pancake Starter Kit, a beginner-friendly digital guide designed to help aspiring entrepreneurs launch and grow a pancake business. The project involved creating a complete learning journey, including business planning, kitchen setup, recipe foundations, operations management, branding, packaging, marketing, customer retention, and business growth strategies. I also designed the product framework, learning objectives, content hierarchy, and supporting business tools to ensure the resource was practical, actionable, and easy to implement for individuals balancing a side hustle with work, school, or family responsibilities.
The result was a comprehensive digital business toolkit that transformed Pino's real-world experience into a scalable educational product. The starter kit provides aspiring entrepreneurs with a clear roadmap for starting a pancake business, from mastering a base recipe to managing orders, marketing on social media, and building repeat customers. Beyond serving as an educational resource, the product created a foundation for future revenue opportunities, including premium courses, workshops, templates, and coaching programs, while strengthening Pino's personal brand and business credibility.
Tools: Canva, Microsoft Word, ChatGPT, Gemini
Skills: Content Strategy, Brand Development, Digital Product Design, Business Process Documentation, Curriculum Design
CONTENT GUIDE FOR ARTIST SOCIAL MEDIA CAMPAIGN
Jess ETA's WNDRLVST rollout required a scalable way to encourage user-generated content, increase song discovery, and give creators clear direction on how to use multiple songs from the trilogy across TikTok, Instagram Reels, and other short-form platforms. Without structured guidance, creators often struggled to connect songs with content concepts, reducing participation and limiting the campaign's reach.
I developed the WNDRLVST Content Guide for Creators, a campaign framework that translated lyrics, themes, moods, and key moments from Jess ETA's catalog into practical content ideas. This involved analyzing each song's emotional themes, identifying high-retention lyric moments, and mapping them to creator-friendly formats such as transition videos, lifestyle content, storytelling, beauty content, relationship content, comedy skits, vlogs, business showcases, and dance videos. I also integrated the guide into the broader WNDRLVST Giveaway campaign, using community engagement, WhatsApp groups, content prompts, and creator incentives to encourage participation.
The content guide became a central activation tool for the WNDRLVST rollout, helping creators generate content more easily while creating a stronger connection between the music and audience experiences. The framework supported the creator giveaway campaign, increased community engagement, provided creators with repeatable content concepts across multiple songs, and established a scalable model for future artist rollouts that combines music marketing, community building, and creator-led promotion.
Tools: Google Docs, Microsoft Word, Canva, WhatsApp, Instagram, TikTok
Skills: Content Strategy, Community Management, Campaign Design, Music Marketing
Like What You See?
Whether you're looking for someone to analyze your business data, create compelling digital assets, streamline your operations, or teach mathematics in a way that finally makes sense, I'd love to work with you.
Let's build something impactful together!
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