HERE'S WHAT JON HAS BEEN UP TO
Copywriting is one part translation, one part user experience. See some of my latest and who knows? Maybe we can work together.
I've spent the last 7 years as a social media writer for Hill's Pet Nutrition, working to evolve their voice and better connect with their target markets of pet parents, veterinarians and shelter partners.
Hey, if you're going to look at cat videos online, might as well get paid for it, right?
ONLINE & SEO
VIDEO & RADIO
Mother's Day Social
With a limited budget and time, we recruited our beloved office cats and dogs as our Mother’s Day spokespets.
The humble little video cleared 13.5 million views and was shared 330K times, earning a spot in Ad Age’s Top Ten Viral Videos for the week of May 18, 2016.
PRINT & CONFERENCES
The only print I've worked on in the past few years has been geared towards veterinarians, point-of-purchase, and conferences. Still, the team works hard to make every piece engaging. I've included some other print pieces from my agriculture days.