Department of Visual Media and Communication

Where social changes begin…

The uncompromising adherence to quality of education and the deep commitment to human values in every activity, differentiates Amrita institutions from the rest. The department of visual media and communication, an emerging global hub of advanced media research , works in line with the above guiding principles. The Department of Visual Media and Communication at Amrita School of Arts and Sciences was incepted in the year 2000 to propagate seeds of transformation in our society. The department offers next-generation value-based media education and special training in Mass Communication and Journalism, Applied art and advertising, Photography, Public Relations, Media Literacy, Ethics, Animation, Film Studies, Media & Cultural Studies. The department  offers Doctoral programs at Amrita Vishwa Vidyapeetham, designed to equip media researchers with research skills and in-depth practical knowledge in their field of research. The research projects are selected to focus on societal benefits.  To foster the critical understanding and creative use of the audio-visual media, the department  has pioneered a uniquely incorporated combination of innovative media theories and practical works in its curriculum. Our students are placed in all leading media houses in the country.

The department is equipped with Audio - Video Media Production and post-production facilities for post-production, news reading and anchoring. The audio and video studio and VFX production area are equipped with a chroma screen, the latest studio lighting, and the trolley system. We also have a Preview theatre cum classroom equipped with 2K projection and 7.1 surround sound for our students to facilitate audio-visual learning. We also have a robust film library of more than 500 world film classics and learning DVDs. For film studies, classics and  contemporary national and international film screenings and classes are conducted occasionally. Our Dubbing Studio is equipped with a real-time recording capacity of up to 16 channels and a Pro Tools Editing Suite. We also have a Design Incubation Lab that offers a nurturing environment for students to enhance their creative design ideas.