Eye Cosmetics Market Revenue was valued at USD 5.3 Billion in 2024 and is estimated to reach USD 8.4 Billion by 2033, growing at a CAGR of 5.5% from 2026 to 2033.
The global eye cosmetics market was valued at approximately USD 14.7 billion in 2022 and is projected to grow at a CAGR of 5.3% from 2023 to 2030. This growth can be attributed to the rising demand for eye makeup products such as mascara, eyeliners, eye shadow, and brow products, driven by fashion trends and an increasing focus on beauty routines. The market size is expected to reach around USD 23.7 billion by 2030. North America holds the largest share of the eye cosmetics market, accounting for more than 35% of the global market in 2022. This is followed by Europe and the Asia Pacific regions, which are showing significant growth due to rising disposable incomes, shifting beauty standards, and increasing awareness about eye health and cosmetics among the younger population.
In terms of regional growth, the Asia Pacific region is expected to witness the highest growth rate over the forecast period, with a CAGR of 7.1%. This is largely driven by the growing popularity of cosmetic products in countries such as China, India, and Japan. The region’s expanding middle class population, increasing exposure to international beauty trends, and an emerging focus on self care contribute to this growth. The Latin American and Middle Eastern markets are also expected to show steady growth, driven by a rising interest in cosmetic products and beauty treatments, particularly among women in these regions. Emerging economies and shifts toward organic and natural cosmetics are creating new opportunities for manufacturers in these regions.
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DHC
Canmake
Dolly Wink
Etude House
Givenchy
Dior
HR
Kate
YSL
Muji
Lancome
MAC
Bobbi Brown
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Eye Cosmetics Market
Mascaras
Eyeliner
Eye Shadow
Eyebrow Products
Eye Creams and Treatments
Online Retail
Supermarkets and Hypermarkets
Specialty Stores
Department Stores
Pharmacies and Drugstores
Direct Sales
Age Group
Gender
Income Level
Liquid
Pencil
Cream
Gel
Powder
Stick
Natural Ingredients
Synthetic Ingredients
Mineral-based Ingredients
Organic Ingredients
Vegan Ingredients
Hypoallergenic Formulations
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Eye Cosmetics Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Eye Cosmetics Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Eye Cosmetics Market, By Type
6. Global Eye Cosmetics Market, By Application
7. Global Eye Cosmetics Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Global Eye Cosmetics Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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