The roots of the company trace back to the early 1940s, when a diligent individual residing in the village of Talang Padang, located 75 kilometers from the main city of Lampung, Indonesia, initiated his entrepreneurial journey. He engaged in buying and selling small quantities of coffee in the surrounding areas, including the Ulubelu Mountains region. Through strong alliances with local farmers and fostering healthy relationships, PT Ulubelu Cofco Abadi was subsequently established.

The name RADJEA was chosen because the coffee grown around the heavenly hills of the Khayangan Valley in the majestic land of Kerinci is of high quality, and enjoyed by discerning individuals around the world. The coffee is known for its delightful aroma, reminiscent of tamarind with hints of brown sugar and spice. It also boasts tasting notes of Caramel Cocoa, Spice Sweetness, with a medium level of acidity.

Citra Wangi Kopi was established on February 20, 2020. Our vision is to make Citra Wangi Kopi a pride of Indonesia and international community. We always strive to maintain product quality, uphold good customer relationships, and promote our products both offline and online. Initially, we had only one variant, which was the classic with regular packaging. After one year of operation, we introduced a new variant, the special edition with standing pouch aluminium foil packaging. Now, we have a total of three variants.

We started our journey in 2020, driving around Indonesia to visit our partners during the early onset of the Covid-19 pandemic. Since then, we have grown our footprint to 14 Indonesian regions, working together with 10 processing partners.The name CATUR comes from an old Sanskrit language meaning four, referring to the 4 key taste profiles, Bumi, Senja, Pucuk and Kamala. Each one of these taste profiles were specifically designed with purpose driven fermentation approach: We thought about the flavors that we want first, before utilizing terroir-specific fermentation starters & steps.