When analyzing customers, the first question that comes up is often where they come from. Based on these, hotels can provide better services, such as multi-language signs or breakfasts that are more in line with their eating habits, so as to improve customer evaluations and attract more guests to choose them.
Where are the guests coming from?
Both hotels are located in Portugal: Resort hotel at the resort region of Algarve and City Hotel at the city of Lisbon.
Pictures show people from all over the world staying at the two hotels. Most of the guests are from Portugal and other European countries. In addition, many tourists from China, the United States and Brazil also choose these two hotels. Therefore, if this hotel can provide signs in English, Chinese and Spanish in addition to Portuguese, guests will feel more comfortable.
What is the average number of adult guests from each country?
When we look at the graph of the average number of adults, we can see that most countries come as two people. Some countries with a mean close to 1 may be due to a small sample size, for example, Syria, which has an average adult size of 1.67, has only three samples.
What is the average number of children from each country?
Guests from African countries prefer to come with their children, such as Tanzania and Kenya, but for the same reason - the sample size is too small and the reliability is low. In addition, guests from India, Pakistan and Saudi Arabia also like to come with children.
What is the average number of babies from each country?
Guests from European countries prefer to come with babies, such as Portugal and Morocco, possibly because they are closer and it is more convenient to travel with babies. In addition, tourists from China, India, and Brazil were more likely to come with babies.
What is the average daily rate from each country?
The average daily rate for guests from Morocco, Kazakhstan and Kenya exceeded 130. In addition, the average daily rate for guests from the United States, Russia, and China is over 100, and they have more guests.
Conclusion
1. These two hotels should provide signs in English, Chinese and Spanish in addition to Portuguese. Because these four languages can cover the native language of most of the guests.
2. Use Portuguese, English, Chinese and Spanish to guide guests better when making signs for children or infant services.