Artist's Note

hoo2604212011

As a digital media artist, I utilize concepts based on NFTs (Non-Functional Tokens), developed through digital technology, as the motivation for my work. Fundamentally, NFTs are tools that enable the concrete and simple representation of digital assets based on tangible value. First, we must consider what constitutes tangible value. Examples include abstract concepts such as physical assets or copyrights. In other words, these are already recognized as tangible value in the current era. However, in such circumstances, it was difficult to realistically define the value of complex concepts or unique elements. Now, however, by utilizing the digital concept of NFTs, it has become possible to assign value. I believe this marks a significant moment that signifies a turning point in the era.

As an artist constantly contemplating the values ​​of the world, I am convinced that digital technology serves as a medium that further enhances human capabilities, and I consider the functionality of NFTs to be the most critical core element. Therefore, I produce works that aim to continuously develop special features utilizing NFTs, establish them as a culture of various values, and demonstrate public benefit. For instance, if one intends to improve the global environment, a project must be operated, which inevitably requires funding. Thus, to raise capital, I issue NFTs like gift certificates utilizing the value of artworks. By leveraging the fundraising period as a promotional performance for the project, I secure greater public empathy while simultaneously increasing the sales probability of the original artwork—the tangible entity behind the NFT—thereby achieving the objective. Furthermore, this creates a situation where a culture of rewarding donors with dividends upon the achievement of the fundraising goal can be implemented. Through this, I am depicting the existence and management of funds—the formula that underlies the beginning and end of any project—as a conceptual painting using digital media.