Embedded Files
Persona
Persona
We have decided to create personas by mixing Level of Experience in Home Cooking, and Role in Society to capture different aspects of our users.
Linda
Linda
“Student & Intermediate Cook”
23 years old
🏃♀️ Student & Fitness Enthusiast
👩🍳 Is quite good at cooking.
🧘🏻♀️ Goes to the gym 2-3 times a week.
🏫 Have lectures everyday in school, stays at the dormitory.
Linda is a university student who lives in the school dormitory. Her family often cooks at home, and she sometimes helps them out.
As such, she has picked up some cooking skills and is able to cook a number of recipes. She is conscious of her health and often goes to the gym.
However, she feels that her cooking skills are becoming stagnant and is interested to learn to cook cuisines other than the ones that she has been taught of. She is also environmentally conscious and dislikes wasting food.
Sammy
Sammy
“Working Adult & Experienced Cook”
24 years old
👩🏻💼 Intern
🍳 Cooks almost daily
🥗 Health conscious
🍭 Has dietary requirements for diabetes prevention
Sammy is an intern with a keen interest in cooking, partly because her family has a history of diabetes.
Sammy's on a mission to maintain a healthy lifestyle, whipping up simple yet delicious meals that not only power her through busy days but also help her stay ahead of potential diabetes risks.
She's all about finding that balance between nutritious and tasty, a skill that's become even more important given her family's health background.
Jackson
Jackson
“Student & Beginner Cook”
23 years old
👨🎓 Student
🏋️ Gym Junkie
🍛 Focuses on macros of what he eats
💪🏼 Aims to be muscular and strong
Jackson a 23-year-old student and dedicated gym enthusiast whose obsession with fitness and nutrition drives him to count his macros meticulously.
Striving for a muscular and strong physique, Jackson, a beginner cook, navigates the challenges of student life while exploring simple, protein-packed recipes that align with his fitness goals.
Balancing academics, workouts, and meal prep, he is on a relentless journey to harmonize taste and nutrition in his pursuit of a healthier, stronger self.
StoryBoard
StoryBoard
Based on our personas, we allocated user tasks that fit their user needs, namely:
1. Onboarding and Skill Level Assessment (Linda)
To tailor our design to suit the needs of users, catering to their unique skill levels, goals, and kitchen resources.
2. Efficient Recipe Selection and Preparation (Jackson)
To streamline the process of cooking at home from start to finish, including selection of recipes, preparation and portioning of ingredients to prevent food wastage, and cooking the meal.
3. Community Engagement and Knowledge Sharing (Sammy)
To enhance the social and creative aspects of the cooking experience through community and gamification, to address the human need for connection, and promote culinary upskilling through appropriate competition and challenge.
Jackson, a student and gym enthusiast, seeks an efficient way to cook confidently at home while tracking nutrients for his fitness goals.
Using a home cooking app, he filters recipes based on post-workout nutrient needs, available ingredients, and equipment.
He can then rank or sort recipes by difficulty or time, selecting one that interests him.
The app provides a detailed step-by-step guide with images, and once he cooks the meal, it marks it as completed and sends the nutritional information to a tracker.
This approach streamlines Jackson's cooking experience, aligning with his fitness goals and cooking preferences.
Linda, a student and fitness enthusiast in a school dorm, aims to optimize her kitchen efficiency and reduce food wastage.
Using a home cooking app, she profiles her preferences and available equipment. On weekends, she selects meal prep recipes from diverse cuisines based on her profile data, filters them by cooking days, and the app generates a plan with ingredients.
While shopping, she checks off ingredients, and during the week, she can request additional meals based on leftover ingredients.
This allows her to explore recipes while efficiently portioning meals and minimizing food waste in the dormitory.
Sammy, a health-conscious intern with a family history of diabetes, strives to cook quick, nutritious meals that align with her healthy lifestyle.
Balancing work commitments and the desire for culinary variety, she uses our app's community feature to connect with like-minded cooks.
They share recipes, meal prep ideas, and tips to reduce food wastage. The app's gamification motivates her to cook efficiently, showcasing her skills in friendly competition with the community.
This not only enhances her cooking confidence but also contributes to knowledge sharing in the community.
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