TikTok Effect House is a creative lab operated by TikTok, the popular short-form video app. The Effect House team works to create innovative and engaging augmented reality (AR) effects that can be used by TikTok creators in their videos. The AR effects are designed to enhance the creative potential of TikTok users and help them produce more immersive and captivating content.

TikTok Effect House collaborates with artists, designers, and other creative professionals to develop AR effects that are fun, dynamic, and on-trend. The effects can range from simple animations to complex interactive experiences that respond to user movements and actions. The Effect House team also provides resources and guidance to help creators use the effects in their videos and make the most of TikTok's creative tools.