Internships and Live Projects
Internships
Omnistore, Tata Consultancy Services (TCS), Retail Division
Researched retail trends and designs for the complete value chain to pinpoint personalisation and unification as twin-driving forces
Developed strong domain knowledge in retail operations, technologies, modern point-of-sales and unified commerce
Involved in understanding customer needs, articulating which solutions fit requirements and how to develop them with AI and ML techniques
Created a prospective list of 20+ potential technology partners and alliances; performed their comprehensive analysis based on offerings
Elicited and synthesised the future of retail stores and transformations needed urgently
Performed exploratory data analysis of 500+ companies and technologies exhibited in NRF Big Show over the last 3+ years
Gaussian Models and Correlation Structures
Studied different forms of Gaussian models and their theoretical foundations
Studied various correlation structures and understood their sensitivity to hyperparameters
Performed simulation-based research to quantify and compare stabilities of correlation structures
Compared prediction accuracy and reliability of major R packages for Gaussian process modelling
PDF Report: https://drive.google.com/file/d/1VTIACeDz_p6_4IzkNp2wu3hqsbL25rrx/view?usp=sharing
Near-singularity of Gaussian Correlation Matrices
Understanding and establishing a quantified measure of near-singularity for correlation matrices
Influence of hyperparameters - design size, dimension and parameter - on near-singularity of correlation matrices
Possibilities of getting rid of near-singularity without compromising on original prediction accuracy
Learnt LaTeX from scratch for crafting reports and presentation related to this internship
PDF Report: https://drive.google.com/file/d/1wC2zS_XtbOJ0froNdZRUiOoHPXn_CemM/view?usp=sharing
Market Planning and Business Development, Kriger Campus
Designed strategies and expansion plan encompassing 10,000+ IIT-IIM students and onboarding them on the Kriger Campus platform
Built a financial model and forecasted revenue, profits and breakeven for various possible scenarios
Organised a team of four together to upgrade the platform's database and managed the logistical requirements of vendor change
Coordinated trust-based referral marketing campaign with 1,000+ participants reaching 18,000+ students across the country
Live Projects
Bliss Lifesciences LLP, Indore
Surveyed 300+ participants and interviewed around 20 stakeholders like nutrition experts, gym trainers, etc.
Analysed data gathered using SPSS to decipher awareness of nutrition products, know customer segments, target groups and their behavioural characteristics
Studied product's competitors, marketing platforms and distribution channels to recommend a new digital marketing strategy
Hostel Postman, IIM Indore
Designed a spreadsheet-based dashboard for automating sending personalised reminders about their parcels and couriers received
The system handled 1000+ campus residents and 10+ courier companies, severely reducing the manual workload and saving everyone from generic spams
Chai Kaapi
Examined information collected from more than 3.27 lac point-of-sales receipts from 11 national stores of Chai Kaapi and performed exploratory data analysis
Measured summary metrics, footfall trends, possible repeat value boost, customer segmentation using clustering and measuring product affinities for common baskets
Recommended new product baskets, revised store opening timings and metrics to identify valuable customers, with forecasted revenue growth of 40%
Smart Villages Indore, Government of Madhya Pradesh
Created bilingual audio-video content for classes 6th to 8th for Science and English by digitising NCERT textbooks
Created, managed and maintained program's Hindi website using WordPress for four months
Junglewala Wildlife Safari, Indore
Evaluated prospective national and foreign market expansion strategies for wildlife safaris during off-seasons in India
Diagnosed their website using Google Insights and Amazon Alexa website assistants, recommended ways for speed upgrade and search engine optimisation