Marketing
Marketing
My marketing skills are cross-industry - I've done marketing for school events, community health centers, video games, pest control, and more. The one commonality? I'm always able to achieve, if not surpass, my goals.
Video Games
As Senior Manager of Esports and Digital Marketing, I was project lead for the Breachers launch marketing campaign. I planned, executed, and reported on the influencer marketing for the game. Breachers skyrocketed to #1 best-selling in the Quest store, and ended the year (~8 months after launch) in the top 8 Quest games.Â
I planned and ran, alongside my coworkers, a VR convention to promote Among Us VR's launch. We worked with over 23 creators and coordinated simultaneous live streams to promote the game. The launch campaign amassed over one million views, and the game has sold over one million copies.
I co-managed the launch marketing campaign for No More Rainbows, a game that joined the Meta Quest top sellers within one week of release! This project helped me accomplish one of my biggest goals - seeing my name in the credits of a video game!