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Welcome, and thanks for stopping by.

I'm Geoff, a game designer and interactive product manager, and this little corner of the internet is my (mostly) professional portfolio.

For 15+ years, I've been turning ambitious creative vision into shipped, player-tested experiences. I spent 13 of those years at EA's Maxis studio, helping grow The Sims into a billion-dollar franchise. I started as a content designer and went on to lead a team of technical designers through more than ten expansions. I've also had the privilege of working side by side with legends Will Wright and Lauren Elliott at Gallium Studios, exploring the future of generative, interactive worlds.

These days, I'm bringing that same blend of systems thinking and team leadership to a new frontier: directing the ground-up reimagining of NASA's Space Camp experience.

What I love most is building the systems, tools, and teams behind moments that entertain, engage, and empower people through play. Take a look around, and I hope something here sparks an idea or a conversation.