Given our experience in serving pharmaceutical, cosmetic, and nutraceutical companies, package design services are a natural extension of their offerings. These services would focus on creating packaging that is:
Compliant: Adhering to all relevant Saudi regulations for labeling, safety information, and language requirements (Arabic and English).
Informative: Clearly communicating essential product information, including ingredients, usage instructions, dosage, and warnings.
Appealing: Designing packaging that stands out on shelves (physical or digital), attracts the target audience, and reflects the brand's identity.
Functional: Ensuring the packaging protects the product, is easy to use, and considers storage and transportation requirements (especially important for sensitive medical items).
Sustainable: Exploring eco-friendly packaging options where possible, aligning with growing consumer awareness of environmental issues.
Analyzing the target market and competitive landscape.
Defining packaging objectives (e.g., brand recognition, product differentiation, conveying specific benefits).
Determining the appropriate packaging materials and formats.
Structural Design:
Designing the physical form and dimensions of the packaging.
Ensuring functionality, protection, and ease of use.
Graphic Design:
Creating the visual elements of the packaging, including:
Brand logo and name.
Product name and description (in Arabic and English).
Imagery and illustrations.
Typography.
Color palette.
Ensuring visual consistency with the overall brand identity.
Labeling Design:
Designing labels that comply with regulations and provide essential information.
Ensuring readability and clarity.
Working with packaging manufacturers to ensure accurate and high-quality production.